Hollister’s New Back-To-School Collection Aims to Help Close the BIPOC Education Gap
The latest collection and associated $180,000 donation are part of Hollister’s ongoing partnership with The Academy Group, which supports BIPOC teens
NEW ALBANY, Ohio, Sept. 23, 2021 (GLOBE NEWSWIRE) -- Hollister Co., a division of Abercrombie & Fitch Co. (NYSE: ANF), is furthering its long-term partnership with The Academy Group, a non-profit organization devoted to unlocking opportunity for youth from the most resilient communities. For the fall season, Hollister and The Academy Group have co-created a unique product collection that is dedicated to driving awareness about the education gap in the BIPOC community.
Students from The Academy Group collaborated with BIPOC Hollister associates to discuss themes around this important issue and create empowering messages for their communities, such as “EVOLVE TRANSFORM GROW” and “BUILDING A BETTER WORLD TOGETHER,” which are featured across t-shirts and hoodies. The collection is available now at while supplies last. Hollister will also donate $180,000 directly to The Academy Group to help drive real change in closing the education gap.
“The Academy Group is proud to partner with Hollister to help close the opportunity gap for students from resilient communities,” said Dr. Gregory Jones, Executive Director at The Academy Group. “This partnership is critically important as students return to school after a year that has resulted in loss of learning due to the pandemic.”
Hollister first announced its partnership with The Academy Group in December 2020. Since then, the brand has donated $270,000 as part of its ongoing pledge to partner with the voices, movements, and people who are working to uplift the BIPOC community. This is the second co-created collection between Hollister and The Academy Group following the launch of a Black History Month collection earlier this year.
“We always aim to ensure our teen customers feel confident in the world they live in – which is why we are honored to continue our partnership with The Academy Group, an organization that fosters both individual and large-scale change,” said Kristin Scott, Global Brand President at Abercrombie & Fitch Co. “We hope this new collection promotes togetherness, provides inspiration for change, and highlights how we can all continue to support the BIPOC community.”
To learn more about the back-to-school collection and hear from The Academy Group students, tune in to Hollister’s Instagram Live series, Volume ON, on September 24.
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A&F cautions that any forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995) contained herein or made by management or spokespeople of A&F involve risks and uncertainties and are subject to change based on various important factors, many of which may be beyond the Company’s control. Words such as “estimate,” “project,” “plan,” “believe,” “expect,” “anticipate,” “intend,” and similar expressions may identify forward-looking statements. Except as may be required by applicable law, we assume no obligation to publicly update or revise our forward-looking statements. Risks and uncertainties related to the duration and impact of the COVID-19 pandemic on the Company and the factors disclosed in “ITEM 1A. RISK FACTORS” of A&F’s Annual Report on Form 10-K for the fiscal year ended January 30, 2021, in some cases have affected, and in the future could affect, the company’s financial performance and could cause actual results for fiscal 2021 and beyond to differ materially from those expressed or implied in any of the forward-looking statements included in this press release or otherwise made by management.
About Hollister Co.
The quintessential retail brand of the global teen consumer, Hollister Co. believes in liberating the spirit of an endless summer inside everyone. At Hollister, summer isn’t just a season, it’s a state of mind. Hollister creates carefree styles designed to make all teens feel celebrated and comfortable in their own skin, so they can live in a summer mindset all year long, whatever the season.
Hollister is a division of Abercrombie & Fitch Co. (NYSE: ANF) and is sold through approximately 495 stores worldwide and globally.
About The Academy Group
Fueled by the belief that talent is ubiquitous, the Academy Group unlocks opportunity for young people from the most resilient communities to realize their full potential.
Hollister Media Contact:
Noelia Callejas
(614) 283-6192
Business Media Contact:
Kara Page
Abercrombie & Fitch Co.
(614) 283-6192
Investor Contact:
Pam Quintiliano
Abercrombie & Fitch Co.
(614) 283-6877
Photos accompanying this announcement are available at
