Report

Pelatro: Big Data, big growth drivers

Pelatro PLC (LON:PTRO) is a software provider focussed on the telecom sector, offering telecom operators solutions for increasing revenue per subscriber, retaining subscribers, and monetising data.The customer base includes major global telecom operators, with the biggest geographies being Southeas
Underlying
Pelatro

Pelatro Plc. Pelatro PLC is a United Kingdom-based company that offers precision marketing solutions for telecom industry. The Company's solutions analyze customer behavior and customize promotions. Its product enables targeted campaign management. The features of its product include multi-dimensional profile, individualized campaigns, real time campaigns, machine-learning and analysis, lifecycle management, big data and multi-channel communications. Its product features multi-dimensional profile for each customer based on information gathered from transactional and demographic data. Its solution enables activities, including data analysis, campaign design, campaign configuration, campaign execution, reporting, effectiveness analysis and feedback. It enables marketers to track customers across various stages in the lifecycle and take necessary actions.

Provider
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proactiveinvestors

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Analysts
Ed Stacey

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