PRIMEPULSE acquires majority stake in AI-enabled IT service provider Samhammer AG

Munich/Weiden, 01 August 2024 - The investment company PRIMEPULSE SE has acquired a majority stake in Samhammer AG (SAMHAMMER), a pioneer in the field of AI-based management of customer services for medium-sized companies.

Over the past decades, SAMHAMMER has successfully developed into a highly innovative technology and service excellence partner. The company provides services in the areas of AI-assisted service centers and IoT lifecycle management. As part of the optimization of customer service centers, the approximately 500 SAMHAMMER employees focus on solution modules such as AI-powered assistants, knowledge logistics platforms, bots and intelligent self-services. The in-house developed digital service platform METIS, the technological core of the AI-supported service center, is based on comprehensive software and AI capabilities and forms the basis for the operation of the solutions. Its loyal customer base includes market-leading SMEs and corporate customers from various sectors such as retail, automotive, mechanical and plant engineering, IT, financial services and healthcare (eHealth).

Klaus Weinmann, CEO & Co-Founder of PRIMEPULSE SE: "With SAMHAMMER, we warmly welcome an established AI company in the German market to our IT portfolio and look forward to working together. With our specialized teams and our network access to the IT industry, we are ready to drive expansion and technological development even further and take growth to the next level together."

The SAMHAMMER management will remain on board and continue to play a key role in the company and its successful development.

Thomas Hellerich, CEO of SAMHAMMER: "We are delighted to have PRIMEPULSE at our side as an entrepreneurial partner that supports our vision of becoming Europe's leading provider of AI-assisted services. Together, we are in a position to significantly shape the transformation towards AI-based service excellence for market-leading companies and SMEs."

About SAMHAMMER

SAMHAMMER is a solution provider for AI-assisted service excellence and, with around 500 employees, offers innovative cross-industry solution modules such as AI-powered assistants, knowledge logistics platforms, dialog bots and intelligent self-services. For IoT devices, SAMHAMMER provides highly efficient processes for the retail, eHealth, finance and IT security sectors with rollout management and AI-assisted maintenance.
Innovation, sustainability and customer focus - SAMHAMMER is firmly committed to investing in AI solutions based on these values and combines this with the vision of becoming one of the leading providers of AI-assisted services in Europe.

About PRIMEPULSE

PRIMEPULSE is the investment company of the founders of the TecDAX-listed IT service provider CANCOM. PRIMEPULSE invests in growth-oriented IT and technology companies in the DACH region. These benefit from many years of experience and a strong network in the IT environment as well as a deep understanding of business models and markets, which PRIMEPULSE actively contributes to the strategic development of its portfolio companies.