ALSO wins Adobe's "Digital Media 2020 EMEA Channel Partner" award

The distribution of Adobe products through the ALSO Cloud Marketplace (ACMP), which began in 2020, has been so successful that the company has now been recognized as the "Digital Media 2020 EMEA Channel Partner of the Year". This makes ALSO one of just four partners worldwide, who have been given this award. Adobe stated that in its effort to launch the Value Incentive Plan (VIP) Marketplace and to offer Adobe Sign in VIP, the ACMP played an essential role. ALSO's customer-first approach and strong business relationships with the Adobe VIP customer base were hailed additionally.

The new range of Adobe services can be deployed, managed and accounted for via the ACMP and allows resellers to easily manage licenses, compliance and further monetize digital workplaces. Furthermore, onboarding is fast and easy for new resellers, enabling them to target interesting verticals such as the design industry with cutting-edge tools.

"We are delighted to receive the recognition with this prestigious award, discerning us among the distribution partners in the digital media segment. It recognizes the innovative nature of our approach to help the partners succeed. The excellent interaction with Adobe has resulted in optimized, simple and scalable processes for resellers and in business growth for all partners", commented Gustavo Möller-Hergt, CEO of ALSO Holding AG (SIX: ALSN).

Direct link to media release:

Contact ALSO Holding AG:
Beate Flamm
Senior Vice President Communication
E-Mail:

ALSO Holding AG (ALSN.SW) (Emmen/Switzerland) is one of the leading technology providers for the ICT industry, currently active in 24 countries in Europe and in a total of 90 countries worldwide via PaaS partners. The ALSO ecosystem offers around 110 000 resellers hardware, software and IT services from more than 700 vendors in over 1340 product categories. In the spirit of the circular economy, the company provides all services from provision to refurbishment from a single source. The Supply division comprises the transactional range of hardware and software. The Solutions division supports customers in the development of customized IT solutions. Subscription-based cloud offerings as well as platforms for cybersecurity, virtualization and AI are the focus of the Service area. For more information, visit: . The main shareholder is the Droege Group, Düsseldorf, Germany.

About Droege Group
Droege Group (founded in 1988) is an independent advisory and investment company under full family ownership. The company acts as a specialist for tailor-made transformation programs aiming to enhance corporate value. Droege Group combines its corporate family-run structure and capital strength into a familyequity business model. The group invests its own equity in "special opportunities" with a focus on mediumsized companies and spin-offs as well as strategically in buy & build transactions. With the guiding principle "execution - following the rules of art", the group is a pioneer in execution-oriented corporate development. Droege Group follows a focused investment strategy based on long-term oriented megatrends. Enthusiasm for quality, innovation and speed determines the company's actions. In recent years Droege Group has successfully positioned itself in domestic and international markets and operates in 30 countries. For more information, visit: .

Disclaimer
This press release contains forward-looking statements which are based on current assumptions and forecasts of the ALSO management. Known and unknown risks, uncertainties, and other factors could lead to material differences between the forward-looking statements made here and the actual development, in particular the results, financial situation, and performance of our Group. The Group accepts no responsibility for updating these forward-looking statements or adapting them to future events or developments.