DFS DISCOVER FINANCIAL SERVICES

Discover Survey Finds 71 Percent of Consumers Are Planning To Travel This Summer, Up From 58 Percent Last Year

More Americans will pack their bags for a summer vacation this year, but most are keeping their trips short, according to a new national survey from Discover. The survey found 71 percent of consumers plan to take a vacation this summer (from May through September), compared to just 58 percent in 2018.

The survey found that most consumers plan to take micro vacations (shorter trips of one to three days) this summer. Fifty-five percent of respondents said their summer trips will last one to three days, compared to 21 percent who said four to six days, 12 percent who said one week, 6 percent who said 8 to 13 days and 5 percent who said their trip will last two weeks or more.

In addition, consumers are planning their summer vacations with relatively shorter notice. Forty-six percent of respondents said they plan their trips three months or less in advance, compared to 26 percent who said four to six months, 11 percent who said seven to nine months, 10 percent who said 10 to 12 months and 8 percent who said more than one year in advance.

Younger Generations Travel Differently

While more consumers plan to travel overall, younger generations are more likely to take a vacation this summer than older generations, as 77 percent of Gen Z and 76 percent of millennials are planning summer trips, compared to 67 percent of baby boomers and 60 percent of the Silent Generation.

When it comes to accommodations, younger generations, 21 percent of Gen Z and 16 percent of millennials, are more open to staying in home rentals compared to other generations, 8 percent of baby boomers and 5 percent of the Silent Generation.

Younger generations also have different priorities about what they want most out of their vacations. Twenty-five percent of Gen Z and 25 percent of millennials are looking to spend time with their friends and family, while 41 percent of baby boomers want to relax on their trips.

         

Of the things listed below,

what do you want MOST when it

comes to your vacation?

     

Age Groups

      Total     Gen Z     Millennials     Gen X     Boomers     Silent

Relaxation

      34%     18%     28%     39%     41%     34%

Adventure

      10%     17%     14%     10%     6%     5%

To explore a new

city/destination

      20%     24%     22%     18%     18%     19%

An exciting nightlife

      3%     4%     5%     3%     1%     1%

Practice your passion

(e.g., photography, yoga, etc.)

      3%     5%     4%     3%     2%     1%

A volunteer/social purpose

      2%     8%     2%     2%     0%     -

Spend time with friends/family

      28%     25%     25%     26%     31%     40%

Younger consumers are also most likely to splurge on activities while on vacation (36 percent of millennials and 30 percent of Gen Z), whereas older consumers said they would rather splurge on food and dining (43 percent of the Silent Generation and 37 percent of baby boomers).

Consumers Prefer to Use Credit Cards When Traveling

Credit cards are the leading form of payment while on vacation, with 39 percent saying they prefer to use their credit card to other forms of payment when traveling.

More consumers plan to cash in credit card points for their summer vacations, as 18 percent will use points entirely to pay for their trips, up from 13 percent in 2018. Younger generations are more likely to use points for their vacations than older generations – 38 percent of millennials and 35 percent of Gen Z, compared to 28 percent of Gen X, 18 percent of baby boomers and 15 percent of the Silent Generation.

There is a knowledge gap when it comes to booking trips with points, as 41 percent of consumers feel they do not know what they are doing when they book trips with credit card points. When asked how they feel about doing so, 29 percent of Gen X and 27 percent of millennials said they feel restricted in their ability to book because points dictate their airline and hotel choices.

“The core value of a travel credit card should be simplicity, especially in earning rewards while traveling, or redeeming your rewards to take a road trip or fly cross-country to visit family and friends,” said Laks Vasudevan, vice president of card programs, strategy and marketing at Discover. “That’s why our Discover it® Miles card offers a simple rewards structure – 1.5x Miles on every dollar spent on purchases. Plus no airline restrictions or blackout dates. You can easily redeem Miles as a statement credit for travel purchases, all without an annual fee1.”

For more information about the Discover it® Miles card, go to .

About the Survey

All figures, unless otherwise stated, are from a survey that was conducted by YouGov Plc, on behalf of Discover Financial Services. The survey was conducted online from May 7th – May 10th, 2019, with a total sample size of 2,536 US adults (18+). The maximum margin of sampling error was ±1.95 percentage points with a 95 percent level of confidence. The PEW definition of generational breaks were used when examining the data: Gen Z (22 and under) millennials (23-38), Gen X (39-54), baby boomers (55-73), and the Silent Generation (74+).

About Discover

Discover Financial Services (NYSE: DFS) is a direct banking and payment services company with one of the most recognized brands in U.S. financial services. Since its inception in 1986, the company has become one of the largest card issuers in the United States. The company issues the Discover card, America's cash rewards pioneer, and offers private student loans, personal loans, home equity loans, checking and savings accounts and certificates of deposit through its direct banking business. It operates the Discover Global Network comprised of Discover Network, with millions of merchant and cash access locations; PULSE, one of the nation's leading ATM/debit networks; and Diners Club International, a global payments network with acceptance around the world. For more information, visit .

1 Discover it® Miles: 0% intro APR on purchases for 14 months and 10.99% intro APR for balance transfers for 14 months, then variable 14.24% - 25.24%. Cash advance APR variable 27.24%. Pricing is subject to change. Call 1-800-Discover or visit Discover.com/travel for details about credit costs & terms.

EN
24/05/2019

Underlying

To request access to management, click here to engage with our
partner Phoenix-IR's CorporateAccessNetwork.com

Reports on DISCOVER FINANCIAL SERVICES

Discover Financial Services: Update to credit analysis

Our credit view of this issuer reflects its strong core profitability, constrained by its high credit card concentration heightens DFS' vulnerability to economic downturns.

Moody's Ratings announces completion of a periodic review of ratings o...

Moody's Ratings (Moody's) has completed a periodic review of the ratings of Discover Financial Services and other ratings that are associated with this issuer. The review was conducted through a rating committee held on 7 February 2025 in which we reassessed the appropriateness of the ratings in th...

 PRESS RELEASE

Discover Financial Services Reports Fourth Quarter 2024 Net Income of ...

RIVERWOODS, Ill.--(BUSINESS WIRE)-- Discover Financial Services (NYSE: DFS) Fourth Quarter 2024 Results   2024 2023 YOY Change Total loans, end of period (in billions) $121.1 $128.4 (6%) Total revenue net of interest expense (in millions) $4,759 $4,180 14% Total net charge-off rate 4.64% 4.11% 53 bps Net income (in millions) $1,291 $366 253% Diluted EPS $5.11 $1.45 252% Discover Financial Services (NYSE: DFS) today reported net i...

 PRESS RELEASE

Discover Financial Services Announces Fourth Quarter 2024 Earnings Rel...

RIVERWOODS, Ill.--(BUSINESS WIRE)-- Discover Financial Services (NYSE: DFS) plans to report its Fourth quarter 2024 results after the market closes on Wednesday, January 22, 2025. The earnings release will be available through Discover's Investor Relations website at . A conference call to discuss the firm's results and related matters will be held on Thursday, January 23, 2025, at 7:00 a.m. Central Time and will be limited to prepared remarks. The live audio webcast will be accessible to the general public through Discover’s Investor Relations website at . An audio replay will be available ...

 PRESS RELEASE

Discover Survey: Save More, Earn More and Spend Less Are Top 2025 Fina...

RIVERWOODS, Ill.--(BUSINESS WIRE)-- Just over half (54%) of U.S. consumers plan to make a financial resolution for 2025, according to a new national survey conducted by Discover® Personal Loans. The top financial resolutions in America are to save more in general (42%), earn more (35%), spend less (35%), improve credit scores (27%), build an emergency fund (26%) and pay off or consolidate debt (21%). This press release features multimedia. View the full release here: According to a new national survey from Discover® Personal Loans, 54% of American consumers plan to make a financial resolution...

ResearchPool Subscriptions

Get the most out of your insights

Get in touch