SANTA MONICA, Calif.--(BUSINESS WIRE)--
Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ: JAKK) today announced a manufacturing and distribution agreement with Cra-Z-Art, a division of LaRose Industries, LLC for its Blo-Pens brand of products.
The multi-year distribution agreement allows Cra-Z-Art to market, sell and distribute Blo-Pens branded line of products in both the U.S. and Latin America. Blo-Pens are unique craft and activity airbrushed markers that appeal to kids and adults.
“Cra-Z-Art is very excited to be teaming up with JAKKS Pacific to introduce Blo-Pens to the consumer marketplace. It’s a wonderful line that is a perfect complement to our popular arts and crafts segment. Like all of our great products, Blo-Pens also allow kids to be creative and explore a fun world of imaginative play,” said Cra-Z-Art Chairman, Lawrence Rosen.
“We are pleased to partner with Larry and his team to bring new and innovative “air brush” products to the market utilizing our patented Blo-Pens markers and accessories,” said Carmine Russo, President of International at JAKKS Pacific.
Cra-Z-Art Blo-Pens products will be available in Fall 2017.
About Cra-Z-Art:
CRA-Z-ART, based in Randolph, NJ, offers original, creative, exciting and trendy activity, toy, art and stationery products. The CRA-Z-ART management team has over 120 years of experience in creating, manufacturing and marketing stationery and activities products. At CRA-Z-ART we clearly, understand the needs of the retailer and the desires of our consumers. We make it a point daily to be....Always creative! To learn more, please visit www.cra-z-art.com.
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include BIG-FIGS™, XPV®, Max Tow™ and Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®; a wide range of entertainment-inspired products featuring premier licensed properties; and C’est Moi™, a skincare and performance makeup brand. Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at www.jakks.com and follow us on Instagram (@jakkstoys), Twitter (@jakkstoys) and Facebook (JAKKS Pacific).
©2017 JAKKS Pacific, Inc. All rights reserved.
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