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GoConvergence Wins Six Travel Weekly 2016 Magellan Awards

GoConvergence (GOCO), the creative division of Mood Media, announced that it has been awarded six Travel Weekly 2016 Magellan Awards. The awards recognize GOCO’s creative and strategic role on multiple campaigns that included TV commercials and digital marketing content.

For the award-winning campaigns, GOCO and its partners at Atlantis® Paradise Island, Bahamas and Nassau Paradise Island Promotion Board developed and executed engaging content, including cross-channel advertisements and broadcast commercials.

The Magellan Awards acknowledge the work of professionals involved in the travel industry and receive entries from around the globe. According to Travel Weekly, the Magellan program honors a broad range of industry segments including hotels and resorts, travel destinations and tour operators.

This year’s awards for Atlantis® Paradise Island, Bahamas include:

  • “Always Amazing Omnibus” TV Spot

    Destination Marketing – TV Commercial

    Gold Winner
  • “Always Amazing Omnibus” Web Spot

    Destination Marketing – Web Marketing/Advertising

    Silver Winner

This year’s awards for Nassau Paradise Island Promotion Board include:

  • “2016 Better” TV Spot

    Destination Marketing - TV Commercial

    Gold Winner
  • “2016 Better” Web Spot

    Destination Marketing – Web Marketing/Advertising

    Silver Winner
  • “It’s Better in the Bahamas”

    Destination Marketing – Advertising/Marketing Campaign

    Silver Winner
  • “Top 10 Reasons” Show

    Destination Marketing Promotional Video

    Silver Winner

“We are honored to receive Travel Weekly’s prestigious awards for our work with our industry-leading clients to create truly impactful campaigns,” said Gary Turchin, Executive Vice President of GoConvergence. “This recognition reinforces our commitment to delivering authentic ideas and campaigns that engage the consumer and generate results, and we are extraordinarily proud of the GOCO team.”

To view this year’s award-winning work, please visit http://www.thegoco.com/case-studies/magellan-awards-2016/.

This was the second straight year that GoConvergence received top honors at the Travel Weekly Magellan Awards. Last year, GoConvergence was a recipient of two Gold and five Silver awards for their work on the “Atlantis Rises” and Nassau Paradise Island Promotion Board’s 2015 “Better” campaigns.

The awards are judged and overseen by a panel of top travel professionals and the most accomplished leaders in the travel industry.

For more information on the Magellan Awards, visit www.travelweeklyawards.com.

About GoConvergence

GoConvergence is owned by Mood Media Corporation (TSX:MM), the global leader in elevating Customer Experiences.

GoConvergence is a leading creative agency that provides clients with a one-stop shop approach to marketing with world-class services including strategy, design, HD video production, branded content, and multi-media experiences. The company maintains a multi-disciplined team of professionals including advertising, creative, digital technology and production. For more information, please visit www.thegoco.com.

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16/11/2016

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