PRESS RELEASE: NACON ANNOUNCES AN AGREEMENT WITH INFRONT MOTO RACING FOR THE ACQUISITION OF THE MXGP LICENCE
NACON ANNOUNCES AN AGREEMENT WITH INFRONT MOTO RACING FOR THE ACQUISITION OF THE MXGP LICENCE, THE OFFICIAL GAME OF THE FIM MOTOCROSS WORLD CHAMPIONSHIP
Lesquin, 25 July 2023 – NACON is pleased to announce the conclusion of an agreement with Infront Moto Racing for the licence of the FIM Motocross World Championship (MXGP) which will start on 1 January 2024. This will cover the development and publishing of official MXGP games and gives NACON exclusivity over five seasons, from 2024 to 2028 inclusive.
NACON and its KT Racing studio are already working on the development of an MXGP game that will offer all two-wheel fans 100% official content. Players will be able to live the thrills and spills of the most iconic motocross championship in the world by having access to content that is as close to reality as possible: calendar, riders, teams, bikes and sponsors will be available in the game.
“We are very excited to be able to offer fans the official game of this popular international competition in the near future. We have of course entrusted this new project to the KT Racing teams who have already proven themselves in motorcycle games. They will undoubtedly be able to transcribe into a video game all the complexity of this spectacular discipline which combines reflexes, speed and anticipation” explains Alain Falc, CEO of NACON.
Infront Moto Racing CEO David Luongo says: “Infront Moto Racing is delighted to start this new collaboration with NACON for the development of the MXGP video game. The digital world is very important for us as promotor, and covering 360° of the needs of our fans as well. The video game will give the possibility to everybody to engage on the official tracks of the FIM Motocross World Championship with the official riders and to compete becoming a World Champion. We cannot wait to see the first input and result of the development of the new game and I am sure that the realism with be breathtaking. I would like to thank NACON to partner with us and to give the most popular Off Road Championship in the World such a great platform of gaming”.
About NACON
NACON is a company of the BIGBEN Group founded in 2019 to optimize its know-how through strong synergies in the video game market. By bringing together its 16 development studios, the publishing of AA video games, the design and distribution of premium gaming devices, NACON focuses 30 years of expertise at the service of players. This new unified business unit strengthens NACON's position in the market and enables it to innovate by creating new unique competitive advantages.
About INFRONT MOTO RACING
Infront Moto Racing is the company that manages the exclusive television, marketing and promotional world wide rights of the FIM Motocross World Championship, the FIM Motocross of Nations, the FIM Women's Motocross World Championship, the FIM Veteran's Motocross World Cup, the FIM Junior Motocross World Championship, the FIM Snowcross World Championship, the Motocross European Championship and the Motocross of European Nations.
Attachment
