Edison Investment Research Limited
London, UK, 13 April 2022
Portobello SpA (POR): Initiation - Scaling to a national presence Portobello's unique business model, primarily the use of media barter, enables it to source branded products at extremely competitive prices for sale, in its own retail outlets and to other distributors in Italy, at a significant discount to its competitors. Management's aspiration is to leverage this competitive advantage to grow its retail operations to national coverage over the long term, which suggests significant potential for new space from its current low market penetration versus its peers. Our discounted cash flow (DCF) based valuation of €121 indicates significant upside potential if Portobello can successfully expand across Italy.
Our DCF-based valuation of €121/share represents c 208% upside potential to the current share price. Our growth forecasts for Portobello are significantly higher than consensus expectations for its peers of sales growth of 5-6% in FY22 and FY23, and median EPS growth of 3-10% in FY22 and FY23, as Portobello is a younger company with significant retail space growth potential. Peer group valuation comparison is complicated by Portobello not yet reporting using International Financial Reporting Standards.
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1326427 13-Apr-2022