PRU Prudential Financial Inc.

MEDIA ADVISORY: 12,000 runners to descend on Rose Bowl, joining Prudential’s 4.01K Race for Retirement to take on America’s Retirement Challenge

One in three Americans say they’re not saving enough for retirement, Prudential Financial, Inc., found in a recent study. To raise awareness of an issue that affects everyone, Prudential is bringing its second annual 4.01K Race for Retirement to America’s Stadium and the West Coast.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160917005004/en/

The Challenge: In addition to running or walking 4.01 kilometers, participants pledge to increase their retirement savings by just 1 percent of their annual earnings.

   

WHAT:

Prudential 4.01K Race for Retirement

8 a.m. to 1 p.m. PDT, Saturday, Sept. 17, 2016 (race begins at 10 a.m.)

The Rose Bowl, 1001 Rose Bowl Drive, Pasadena, Calif., 91103

 

WHO:

NBA and Los Angeles Lakers legend A.C. Green, who has partnered with Prudential to take on the 4.01K challenge and will be on hand—with the Lakers Girls—to support participants at the Rose Bowl.

 

Guests also include California State Treasurer John Chiang, who will announce the start of the race, joined by retirement readiness advocate California State Assemblyman Matthew Dababneh.

 

And of course, 12,000 runners, walkers and movers who have pledged to increase their retirement contributions who will take the 4.01K challenge. A festival follows the race and includes interactive games to educate consumers on becoming retirement ready, food trucks and a concert by a popular recording artist and performer. Attendees will have the opportunity to explore Prudential’s Challenge Lab at interactive tents that bring to life behavioral challenges that often disrupt our retirement and long term financial planning. Arcade-like games will help break down these behaviors.

 

MEDIA

INFORMATION: 

Journalists are invited to attend the event.

Please RSVP via email to: [email protected]

 

Interview Opportunities:

A.C. Green, Pro NBA champion and former Los Angeles Laker

Christine Marcks, president, Prudential Retirement

John Kalamarides, head of Institutional Investment Services, Prudential

John Chiang, California State Treasurer

Honorable Matt Dababneh, California’s 45th Assembly District

 

Multimedia:

Please note that B-Roll, photos and other multimedia will be available to the news media following Saturday’s event.

 

SOCIAL:

Because of overwhelming response, this event is at capacity and registration is closed. However, just because we’re at capacity, doesn’t mean folks can’t join us. Please follow us on Twitter at @Prudential. We’ll be using the hashtag #Run401K. We’ll also be posting updates at www.facebook.com/prudential, Prudential’s Facebook page.

 

ADDITIONAL:

By participating in the Prudential 4.01K Race for Retirement, participants can help take on the Retirement Challenge. Even non-participants can get a better understanding of what might be keeping them planning their financial futures through Prudential’s Challenge Lab.

 

For more information about the race, please visit Run401K.com

 

Prudential Financial, Inc. (NYSE:PRU), a financial services leader, has operations in the United States, Asia, Europe, and Latin America. Prudential’s diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds and investment management. In the U.S., Prudential’s iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit www.news.prudential.com.

EN
17/09/2016

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