Rocky Mountain High Brands Announces Change to Distribution Strategy

DALLAS, Dec. 10, 2018 (GLOBE NEWSWIRE) -- Rocky Mountain High Brands, Inc. (OTCQB: RMHB), a fully reporting lifestyle brand management company specializing in high-quality health and wellness products, announced today that on December 7, 2018 it sent a notice to terminate Rocky Mountain High Brands’ Distributorship Agreement with CJC Live Media, entered into on October 31, 2018.

Michael Welch, President and Chief Executive Officer of Rocky Mountain High Brands, Inc., stated, “In light of recent developments, including the fact that the Distributorship Agreement was exclusive with regards to multi-level marketing, the Company decided that it was in its best interest to provide CJC Live Media with notice of termination.  With the Farm Bill of 2018 nearing passage, together with RMHB’s position as the sole provider of CBD-infused beverages to Mexico through its agreement with its Mexico-based client, CBD Life (which was recently granted the only licenses to import CBD-infused beverages into Mexico), and other opportunities that have materialized for the Company recently, we did not want to limit or otherwise restrict any possible avenues for the Company’s sales and distribution efforts.”

Mr. Welch continued, “The Company is also taking steps to improve and expand its Wholesale Program, available to small businesses and entrepreneurs who are interested in reselling the Company’s HEMPd product line at the retail level.  Applications to become a Wholesaler are located at .  In 2019, the Company will implement a HEMPd Certification Program, which will be required for all Wholesalers.  Training classes for Certification will be announced during the first quarter of 2019.”

                                      

About Rocky Mountain High Brands:

ROCKY MOUNTAIN HIGH BRANDS, INC., (RMHB) is a publicly-traded, lifestyle brand management company that markets “good for you” products to health-conscious consumers.

We are committed to empowering, motivating and inspiring healthy lifestyle habits that create a positive impact on everyday people. We reach those people with our brand messages and change people’s lives with our products. Our products inspire people to choose wellness and healthy lifestyles.

Our mission is to help people live more productive and healthier lives.

The Company currently markets a naturally flavored hemp-infused functional beverage under the name Rocky Mountain High. RMHB also bottles and distributes a naturally high alkaline spring water under the name Eagle Spirit Spring Water. In March 2018, the Company launched its HEMPd product line, which currently consists of CBD-infused topicals and nutraceuticals. The Company introduced a line of HEMPd CBD-infused functional beverages in the fourth quarter. The Company acquired FitWhey, a unique water-based protein drink that is naturally sweetened, flavored and colored that combines the highest quality whey protein isolate with caffeine. RMHB continues to be innovative through R&D and bringing new products to market.

Our vision is to create and sell “good for you” products that touch people in fun, unique and relevant ways.

For interested investors, our stock symbol is RMHB.

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Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements to reflect events or circumstances that may arise after the date of this release.

Contact:

Michael Welch, President and Chief Executive Officer  

Investor Relations:         

David Seeberger, Vice President and General Counsel

Phone:  (972) 833-1585          

Fax:      (214) 593-5617