SWDAF Software AG

Software AG Partners with Detego to Offer Retailers Item-Level Merchandize Location, Visibility and Analytics in Real-time

Software AG (Frankfurt TecDAX: SOW) announced today that the company is partnering with Detego, a provider of business intelligence for the highly-competitive, fashion industry, to provide retailers with the ability to seamlessly incorporate real-time analytics and merchandise visibility at the item-level, enable retailers to interact with their customers and bring them on innovative ‘digital’ journeys, and transform their businesses without the need to replace their existing technology infrastructure.

The Detego suite provides granular insights into a retailer's inventory, including real-time, item-level location (in the store, backroom and warehouse), a hands-free RFID system, comprehensive analytics and reporting. Software AG’s Digital Business Platform provides the “Integration glue" to easily incorporate the Detego suite with their ERP and CRM systems, as well as their overall IT infrastructure.

Oliver Guy, retail industry director, Software AG said: “Digital transformation is a disruptive force that helps retailers become significantly more competitive and remain healthier for the long term as rapid change obliterates traditional business methods. By connecting to, and orchestrating across, a retailer's IT ecosystem, the combined solution of Software AG’s Digital Business Platform and the Detego suite introduces an entirely fresh way to interact with customers, to promote unique value propositions, and to go to market in diverse and exciting ways.”

Detego enables fashion retailers to leverage one of their greatest investments – their brick and mortar stores – by transforming them into omni-channel hubs. Partnering with Software AG enables Detego to set a new benchmark in rapid and cost-efficient deployment of in-store software.

Uwe Hennig, chief executive officer, Detego, said: “Retailers around the globe are striving to create an omni-channel shopping experience. We are delighted to be working with Software AG by providing powerful new capabilities that evolve existing business models and design innovative omni-channel experiences, optimize legacy retail systems, and will generate new revenue streams. Time, cost and investment protection are key factors for fashion retailers when implementing digital store and omni-channel strategies.”

Software AG helps many retailers with their omni-channel strategies. Understanding inventory across the business is a first step towards being able to fulfill customer promises in an omni-channel environment. Without it, excess inventory and missed orders can result.

Oliver Guy also noted: “Importantly, digital transformation is more than an IT upgrade or add-on; it’s a completely different way to think and achieve things. Software AG understands this and introduced the Digital Business Platform to enable this digital transformation from retail store to digital showroom. And, since retailers must be able to connect to different, disparate merchandize and ecommerce systems from multiple technology vendors, Software AG offers a vendor agnostic approach to system integration. This means there is no vendor lock-in or lock-out to worry about.”

The combined Detego/Software AG solution is available on Software AG’s Digital Marketplace – a one-stop shop for digitalization solutions and development essentials from Software AG, its partners and customers.

For more information on omni-channel transformation using the Digital Business Platform, please visit: http://connected-retail.softwareag.com/.

About Detego

Detego GmbH, an innovative software provider, was founded in 2011 and is headquartered in London, UK. The company develops and distributes a suite of software products throughout Europe that provide real-time analysis and article transparency for fashion retailers. The use of the Detego product portfolio supports the omni-channel and digital strategies of fashion retailers, enabling them to actively manage stores while providing their customers with a consistently good shopping experience over all channels. Detego‘s customers include international fashion brands, retailers and department stores and is used in over 1,500 stores. More information can be found at www.detego.com

Detego in Social Media: Xing, LinkedIn, or YouTube:

https://www.xing.com/companies/detegogmbh

https://www.linkedin.com/company/gmbh-detego

https://www.youtube.com/channel/UC38zjertxlBg_wUoTd_ek6g/feed

       
Detego GmbH Stemmermann – Text & PR
Hans-Resel-Gasse 17a Hinter dem Rathaus 1
A-8020 Graz D-23966 Wismar
Iris Hauk Tanja Stemmermann
Tel. +43 316 711 111 702 Tel. +49 3841 22 43 14

[email protected]

[email protected]

 

About Software AG

The digital transformation is changing enterprise IT landscapes from inflexible application silos to modern software platform-driven IT architectures which deliver the openness, speed and agility needed to enable the digital real-time enterprise.

Software AG offers the first end-to-end Digital Business Platform, based on open standards, with integration, process management, in-memory data, adaptive application development, real-time analytics and enterprise architecture management as core building blocks. The modular platform allows users to develop the next generation of application systems to build their digital future, today.

With over 45 years of customer-centric innovation, Software AG is ranked as a leader in many innovative and digital technology categories. Software AG has more than 4,300 employees, is active in 70 countries and had revenues of €873 million in 2015.

Learn more at www.softwareag.com.

Software AG, 11700 Plaza America Drive, Reston, VA, 20190

Detailed press information about Software AG including a picture and multimedia database are available under: www.softwareag.com/press

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EN
13/09/2016

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