Sporting Clube de Portugal Futebol SAD (Sporting) is a Portugal-based company primarily active in the management of a professional soccer club, Sporting Clube de Portugal. The Company is engaged in the participation in professional football competitions, promotion and organization of sport events and the promotion and development of activities related to the professional football. In addition, it operates teams in other sports, such as handball, indoor soccer, table tennis, gymnastics and swimming, among others. The Company is active in the sale of tickets for sport events and television broadcasting rights, as well as in the provision of sponsorships, advertising, merchandising and licensing services. As of June 30, 2012, the Company operated 28 sport academies (Escolas Academia Sporting), distributed throughout Portugal, totaling approximately 4,500 young players.
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