BiG Research Flash Note: Electronic Arts
Electronic Arts is a gaming company which distributes, publicizes and creates many titles
for multiple consoles, computer and mobile devices. Its main franchises are FIFA
(football), Battlefield (war), SIMS (life simulator), Star Wars, Need for Speed (cars) and
Plants vs Zombies.
Electronic Arts develops, markets, publishes and distributes games, content and services that can be played and watched on a variety of platforms, including game consoles, personal computers, and mobile phones. The company markets and sells its games and services through digital distribution channels and through retail channels. Digitally, the company's console games and services can be purchased through third-party storefronts. In its games and services, the company utilizes brands that it either wholly own or license from others. The company develops and publishes games and services across genres. Within and alongside its games, the company provides live services, including in-game purchases, downloadable content, and esports.
Banco de Investimento Global, S.A. (BiG) is a privately-held, specialized financial institution, with headquarters in Lisbon, and is licensed to operate in all business areas open to the banking sector in Portugal.
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