Report
Cedric Rossi

HUGO BOSS: Future rebound while Covid continues to drag | NEUTRAL | EUR32 VS. EUR34 (-2%)

HUGO BOSS - NEUTRAL | EUR32 VS. EUR34 (-2%)
Future rebound while Covid continues to drag

European lockdowns were the main drag on Q4 2020…
… and are still weighing significantly on Q1 performance
Strategic initiatives to better address Gens Y and Z
TP adjusted to EUR32 following FY21 forecast adjustments
Underlying
HUGO BOSS AG

HUGO BOSS Group is engaged in the global apparel market. The Group, which is based in Metzingen Germany employs almost 12,500 people, generated annual sales of EUR 2.4 billion in fiscal year 2013 and is an apparel manufacturer. The Group focuses on developing and marketing high-end women's and men's fashion and accessories. With its brand including the BOSS core brand, the lines BOSS Orange, BOSS Green and the progressive brand HUGO, Co. targets different, consumer groups. The brands consists of modern business wear, evening wear and sportswear, shoes and leather accessories as well as licensed fragrances, eyewear, watches, children's fashion, home textiles and mobile accessories.

Provider
Bryan Garnier
Bryan Garnier

Since 1996, Bryan, Garnier & Co has been growing with an absolute conviction that the investment banking landscape would experience a major revolution: most of the large local generalist banking groups will disappear to the benefit of a handful of global powerhouses, and an emerging group of independent, highly specialised boutique investment banks.

Analysts
Cedric Rossi

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