Report
Cedric Rossi

HUGO BOSS: Hugo Boss signs its comeback with an ambitious sales growth strategy | NEUTRAL | EUR52 VS. EUR40 (0%)

HUGO BOSS - NEUTRAL | EUR52 VS. EUR40 (0%)
Hugo Boss signs its comeback with an ambitious sales growth strategy

“CLAIM 5” is Hugo Boss’ new five-year customer-centric plan
Massive investments in brands and products
Digital investments to become a tech-driven fashion platform
EBIT margin of approx. 12% by 2025
FY21-23 estimates increased by 7% on average – TP adjusted to EUR52 vs. EUR40
Underlying
HUGO BOSS AG

HUGO BOSS Group is engaged in the global apparel market. The Group, which is based in Metzingen Germany employs almost 12,500 people, generated annual sales of EUR 2.4 billion in fiscal year 2013 and is an apparel manufacturer. The Group focuses on developing and marketing high-end women's and men's fashion and accessories. With its brand including the BOSS core brand, the lines BOSS Orange, BOSS Green and the progressive brand HUGO, Co. targets different, consumer groups. The brands consists of modern business wear, evening wear and sportswear, shoes and leather accessories as well as licensed fragrances, eyewear, watches, children's fashion, home textiles and mobile accessories.

Provider
Bryan Garnier
Bryan Garnier

Since 1996, Bryan, Garnier & Co has been growing with an absolute conviction that the investment banking landscape would experience a major revolution: most of the large local generalist banking groups will disappear to the benefit of a handful of global powerhouses, and an emerging group of independent, highly specialised boutique investment banks.

Analysts
Cedric Rossi

Other Reports on these Companies
Other Reports from Bryan Garnier

ResearchPool Subscriptions

Get the most out of your insights

Get in touch