The Mission Marketing Group - Simpler and stronger
The mission has delivered another set of good trading results, with H118 organic revenue growth of 5% (10% including acquisitions). Krow, bought in April 2018, is performing well, while internal initiatives on shared back-office functions and tech-enabled collaboration are helping to boost operating margins, up 100bp to 10.1% in H118, towards the FY20 goal of 14%. Banking arrangements have been extended through to FY21, on lower rates, amply covering existing commitments and allowing scope for further deals. The lengthening record of delivering on expectations and of earnings growth is not consistent with the deeply discounted rating.Mission Marketing Group is engaged in the business of delivering marketing and advertising related services to clients. Co. has four business and operating segments, namely: branding, advertising and digital; media; events and learning; and public relations.
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