Report

Taking a ride with Uber

Pointer Telocation (PNTR) has won a five-year contract to provide fleet management and driver behaviour monitoring services for 4,000 New York black cars and car service vehicles working for online transportation network companies (TNC), including Uber and Lyft. The contract, announced on 17 January, represents PNTR’s first foray into the US market, which has been made possible by the group’s recent move into cloud-based SaaS services. Although small in revenue terms, the contract looks to have significant upside potential for the group. It should considerably raise the group’s profile in the US in the growth area of driver monitoring, even more-so as global ADAS leader Mobileye is working with PNTR in the project (providing ADAS services). If successful, we see very good prospects for it to lead to further business from the fast-growing TNC sector across the US and internationally, as well as from other forms of for-hire vehicles in NYC.
Underlying
Pointer Telocation Ltd.

Pointer Telocation is a provider of mobile resource management (MRM) products and services for the automotive, insurance industries and other mobile tracking markets. Co.'s products segment Cellocator, is focused on the design, development and production of MRM products including: devices for asset tracking; fleet management and security products. MRM. Communication systems contained within Co.'s products and tracking hardware utilize either radio frequency or GPRS/GSM technologies. Co.'s services segment MRM, offers a range of services including inter alia: asset tracking; fleet management services; and stolen vehicle retrieval services.

Provider
Edison Investment Research
Edison Investment Research

Edison is an investment research and advisory company, with offices in North America, Europe, the Middle East and AsiaPac. The heart of Edison is our world renowned equity research platform and deep multi-sector expertise. At Edison Investment Research, our research is widely read by international investors, advisors and stakeholders. Edison Advisors leverages our core research platform to provide differentiated services including investor relations and strategic consulting.

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Analysts
Anna Bossong

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