Update: Products and Profiles
YouGov’s half-year pre-close statement confirms the group is trading well and in line with expectations. Our forecast is for revenue growth in the current financial year to July of 10% (the same for FY17), well ahead of forecast average growth from the quoted sector of 4-5%. Good progress is continuing across data products and services and the custom research business. Continued increases in higher-margin product, with the cash resource to fund the progress, underpins the forecast premium growth and, by extension, the rating.YouGov is a data and analytics company. All of Co.'s products and services are underpinned by its data infrastructure, the principal elements of which are the Cube (Co.'s connected data library) and Crunch (Co.'s data analytics and visualisation tool). Co.'s data products include: YouGov BrandIndex, its daily brand perception tracker; YouGov Profiles, its planning and segmentation tool; and YouGov Data Applications, its data solutions. Co.'s data services include YouGov Omnibus, which delivers next-day answers, and its custom research includes YouGov Custom Research, a quantitative and qualitative research.
Edison is an investment research and advisory company, with offices in North America, Europe, the Middle East and AsiaPac. The heart of Edison is our world renowned equity research platform and deep multi-sector expertise. At Edison Investment Research, our research is widely read by international investors, advisors and stakeholders. Edison Advisors leverages our core research platform to provide differentiated services including investor relations and strategic consulting.
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