BVB Borussia Dortmund GmbH & Co. KGaA

DGAP-News: Into the future with two shirt sponsors

DGAP-News: Borussia Dortmund GmbH & Co. KGaA / Key word(s): Contract
Into the future with two shirt sponsors

20.02.2020 / 08:00
The issuer is solely responsible for the content of this announcement.

Evonik aligns partnership with BVB to international target groups.

1 & 1 takes on the role of shirt sponsor in the Bundesliga.

Bundesliga soccer team Borussia Dortmund will have two different shirt main sponsors from season 2020/2021 (starting: July 1st, 2020) onwards and for the first time in its history: the specialty chemicals group Evonik and the telecommunications company 1 & 1.

Evonik opens the way for the innovative model by focusing the long-term partnership with BVB on international target groups. As a result, 1 & 1 takes over as shirt sponsor in the attractive environment of the Bundesliga. Evonik remains as hitherto shirt main sponsor in the international competitions (for example UEFA Champions League) and in the DFB-Cup.

BVB increases sponsoring revenues with this new structure from season 2020/2021 onwards.

The contracts with the two shirt main sponsors each have a term until June 30, 2025.


Dortmund, February 20th, 2020

Borussia Dortmund GmbH & Co. KGaA
Borussia Dortmund Geschäftsführungs-GmbH

 

Contact:
Dr. Robin Steden
Inhouse Counsel / Investor Relations

20.02.2020 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.
Archive at

Language: English
Company: Borussia Dortmund GmbH & Co. KGaA
Rheinlanddamm 207 - 209
44137 Dortmund
Germany
Phone: 0231/ 90 20 - 2746
Fax: 0231/ 90 20 - 852746
E-mail:
Internet: /aktie //
ISIN: DE0005493092
WKN: 549309
Indices: SDAX
Listed: Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Berlin, Dusseldorf, Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange
EQS News ID: 979443

 
End of News DGAP News Service

979443  20.02.2020 

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20/02/2020

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