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British American Tobacco Italia SpA in Tobacco (Italy)

British American Tobacco would like to be considered as a point of reference in Italy within tobacco. The company is focusing on its international brands in order to ensure sustained growth. Examples of these brands include Pall Mall, Lucky Strike, MS, Dunhill and Rothmans. Another of the company’s objectives is to create value for the sustainability of the business in economic, social and environmental terms. The company has introduced additional products across the various price bands in cigar...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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