Report
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Pensonic Holdings Bhd in Consumer Appliances (Malaysia)

Pensonic targets the middle-income group by launching products in the low-to-medium-price range.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.

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Underlying
Pensonic Holdings Bhd

Pensonic Holdings Berhad. Pensonic Holdings Berhad, through its subsidiaries, is engaged in manufacture, assembly and sales of electrical and electronic appliances; distribution of electrical and electronic appliances, and provision of management services. The principal activities of the Company are owning properties and investment holding. Its segments include manufacturing, trading and others. Its manufacturing segment is engaged in manufacture, assembly and sales of electrical and electronic appliances; trading segment is engaged in sales and distribution of electrical and electronic appliances, and others segment is engaged in investment holding, provision of management services and leasing of offices. Its products include kitchen appliances, such as oven and water filter; home comfort, such as air conditioner, air cooler and air purifier; audio & visual, such as radio cassette player; laundry, such as iron/steam iron and washer; lighting, such as multipurpose light, and refrigerator, such as freezer.

Provider
Euromonitor
Euromonitor

Euromonitor International

Involved in publishing, market research, business reference and online information systems for over 40 years, Euromonitor International is recognized as a leading provider of global business intelligence and market analysis.

Euromonitor creates global reports for Western Europe, Eastern Europe, North America, Latin America, Asia­Pacific, Oceania, Africa and the Middle East. The company creates market reports used for marketing and strategic planning in all sectors of industry.

Country reports look at statistical data and current industry trends for 80 countries globally. Company profiles highlight insights of leading companies regarding operations and strategies. Specializing in market research for consumer goods which includes the following sectors: alcoholic beverages, cosmetics, toiletries, disposable paper products, electrical appliances, packaged foods, hot and cold beverages, household products, OTC healthcare, pet foods, pet care and tobacco. Industry sectors include: financial services, food service, retail, leisure, lifestyles and travel/tourism.

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