Traditional Toys and Games in the US
Collectibles and licensing were the two major growth drivers in 2016. Movie releases featuring licensed franchises continued to drive growth in traditional toys and games. In 2016 movies’ box office performance smashed the previous year records and contributed to the sales growth. Films such as Rogue One: A Star Wars Story, Finding Dory, Captain America: Civil War, The Secret Life of Pets, Trolls and X-Men Apocalypse presented toy companies with a wide range of product options. However licensing...Euromonitor International's Traditional Toys and Games in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Traditional Toys and Games market;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Euromonitor International
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