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United Spirits Ltd in Alcoholic Drinks (India)

With ongoing restructuring and the subdued economic climate, United Spirits will continue to grow over the forecast period through its premiumisation strategy. The company will also focus on relaunching its leading whisky brands and brand extensions to drive growth. United Spirits has changed the design of McDowell’s No 1, Royal Challenge and Signature and is extensively focusing on advertising its products. For instance, it plans to market its power brand McDowell’s No 1 by entering into a part...

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Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
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* Use five-year forecasts to assess how the market is predicted to develop.

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Underlying
United Spirits

United Spirits is engaged in the business of manufacture, purchase, sale and distribution of alcoholic beverages, mainly, whiskey, brandy and rum. Co. is the flagship company of the UB Group Spirits Business. Co. conducts its activities in the Indian Made Foreign Liquor (IMFL) industry segment through Tie-up manufacturing/brand franchise. Co. maintains a portfolio of 60 brands, sourced through its manufacturing network which comprises 12 owned distilleries and 27 contracted sources of supply. Co.'s brand names include, Black Dog, Single Malt, No. 1 McDowell's brandy, Caesar, Red Riband, White Mischief, Celebration XXX, Old Cask, etc.

Provider
Euromonitor
Euromonitor

Euromonitor International

Involved in publishing, market research, business reference and online information systems for over 40 years, Euromonitor International is recognized as a leading provider of global business intelligence and market analysis.

Euromonitor creates global reports for Western Europe, Eastern Europe, North America, Latin America, Asia­Pacific, Oceania, Africa and the Middle East. The company creates market reports used for marketing and strategic planning in all sectors of industry.

Country reports look at statistical data and current industry trends for 80 countries globally. Company profiles highlight insights of leading companies regarding operations and strategies. Specializing in market research for consumer goods which includes the following sectors: alcoholic beverages, cosmetics, toiletries, disposable paper products, electrical appliances, packaged foods, hot and cold beverages, household products, OTC healthcare, pet foods, pet care and tobacco. Industry sectors include: financial services, food service, retail, leisure, lifestyles and travel/tourism.

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