Amaze Powers Line of Championship Merchandise for Basketball Star Alex Caruso
Alex Caruso’s Amaze Storefront Featuring Custom Merchandise Sees Strong Performance with Fans
NEWPORT BEACH, Calif., July 16, 2025 (GLOBE NEWSWIRE) -- (NYSE American: AMZE) (“Amaze”), a global leader in creator-powered commerce, today announced its collaboration with professional basketball player Alex Caruso is showing sustained interest from fans. The championship-themed , launched in June, celebrates his recent title win and was featured in championship celebrations.
Caruso’s successful collection and storefront marks a major milestone in Amaze’s expansion into athlete-driven commerce, as more professional players seek to connect with fans through personalized products.
Amaze supports over 13 million creators across a variety of categories, enabling users to design, launch, and sell both physical and digital products directly to fans. Caruso’s Amaze storefront features exclusive artwork available on t-shirts, long sleeves, hoodies, and pullover crewnecks.
“Amaze is committed to supporting creators of all types, including athletes,” said Aaron Day, CEO of Amaze. “We’re thrilled with the success of Alex’s collection and excited to welcome more athletes onto our platform. Our mission is to empower creators to connect with their audience by giving them the tools they need to thrive.”
Alex Caruso is represented by Wasserman, a global agency representing talent across sports, media, music, and entertainment in six continents and 28 countries.
For investor information, please contact
For press inquiries, please contact
About Amaze:
Amaze Software, Inc. is an end-to-end, creator-powered commerce platform offering tools for seamless product creation, advanced e-commerce solutions, and scalable managed services. By empowering anyone to “sell anything, anywhere,” Amaze enables creators to tell their stories, cultivate deeper audience connections, and generate sustainable income through shoppable, authentic experiences. Discover more at .
Cautionary Note Regarding Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). These statements relate to future events and developments or to our future operating or financial performance, are subject to risks and uncertainties and are based estimates and assumptions. Forward-looking statements may include, but are not limited to, statements about our strategies, initiatives, growth, revenues, expenditures, the size of our market, our plans and objectives for future operations, and future financial and business performance. These statements can be identified by words such as such as “may,” “might,” “should,” “would,” “could,” “expect,” “plan,” “anticipate,” “intend,” “believe,” “estimate,” “predict,” “potential” or “continue,” and are based our current expectations and views concerning future events and developments and their potential effects on us.
These statements are subject to known and unknown risks, uncertainties and assumptions that could cause actual results to differ materially from those projected or otherwise implied by the forward-looking statement. These risks include: our ability to execute our plans and strategies; our limited operating history and history of losses; our financial position and need for additional capital; our ability to attract and retain our creator base and expand the range of products available for sale; we may experience difficulties in managing our growth and expenses; we may not keep pace with technological advances; there may be undetected errors or defects in our software or issues related to data computing, processing or storage; our reliance on third parties to provide key services for our business, including cloud hosting, marketing platforms, payment providers and network providers; failure to maintain or enhance our brand; our ability to protect our intellectual property; significant interruptions, delays or outages in services from our platform; significant data breach or disruption of the information technology systems or networks and cyberattacks; risks associated with international operations; general economic and competitive factors affecting our business generally; changes in laws and regulations, including those related to privacy, online liability, consumer protection, and financial services; our dependence on senior management and other key personnel; and our ability to attract, retain and motivate qualified personnel and senior management.
Additional risks and uncertainties that could cause actual outcomes and results to differ materially from those contemplated by the forward-looking statements are included in our Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and other future filings and reports that we file with the Securities and Exchange Commission (SEC) from time to time. Given these risks and uncertainties, you should not place undue reliance on these forward-looking statements. Also, these forward-looking statements represent our estimates and assumptions only as of the date of the press release. Unless required by law, we undertake no obligation to update or revise any forward-looking statements to reflect new information or future events or developments.
