ATIF Holdings Limited Becomes Exclusive Partner of Global Public Welfare Short Film Competition to Support the Fight Against COVID-19

Shenzhen, China, April 30, 2020 (GLOBE NEWSWIRE) -- ATIF Holdings Limited (NASDAQ: ATIF), a company providing business consulting service and multimedia service in Asia, today announced its majority-owned subsidiary, Leaping Group Co., Ltd.(“LGC”), has become the exclusive partner of “The Power of Solidarity: Global Public Welfare Short Film Competition” (the “Competition”) in China to support the fight against COVID-19.

The Competition, launched globally by American Student Independent International Film Foundation and host by Student independence International Film Festival, aimed at recording the glory of humanity in people’s daily life, and supporting the global fight against the COVID-19. LGC acts as one of organizers and the Competition’s exclusive partner in China.

The Competition will be held from August to November 2020. Participants could submit their works online at . There are no specific requirements for the themes of films, but the works must be related to the epidemic of COVID-19, and the length of the film should be between 5 and 25 minutes.

Mr. Tao Jiang, CEO of LGC, commented, “We are honored to act as co-organizer and exclusive partner of the Competition in China. Currently, people all around the world are facing challenges of COVID-19 epidemic. In such difficult times, inspirational and touching stories still happening every day. We encourage contestants to record every moving scene of people fighting against the epidemic in their films. This is one of our ways to contribute to the global public welfare.”

About ATIF Holdings Limited

Headquartered in Shenzhen, China, ATIF is a company providing business consulting services to small and medium-sized enterprises in Asia including going public consulting services, international business planning and consulting services, and financial media services. ATIF has advised several enterprises in China in their plans to become publicly listed in the U.S. Through its majority-owned subsidiary, Leaping Group Co., Ltd., ATIF is also providing multimedia services and engaged in three major businesses including multi-channel advertising, event planning and execution, film and TV program production and movie theater operation. ATIF operates the largest pre-movie advertising network in Heilongjiang Province and Liaoning Province of China and also provides advertising services in elevators and supermarkets. ATIF is often hired to plan both online and offline advertising campaigns and produce related advertising materials. In addition, ATIF invests in films and TV programs and distributes them in movie theaters or through online platforms. For more information, please visit .

Forward-Looking Statements

Certain statements made in this release are “forward looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words “estimates,” “projected,” “expects,” “anticipates,” “forecasts,” “plans,” “intends,” “believes,” “seeks,” “may,” “will,” “should,” “future,” “propose” and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements, include, but are not limited to, that LGC’s clients will engage LGC’s for all of their services and that LGC will be able to complete the services or that it will be able to complete the services within the timeframe and are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside ATIF’s or LGC’s control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. Important factors, among others, are: future financial and operating results, including revenues, income, expenditures, cash balances and other financial items; ability to manage growth and expansion; current and future economic and political conditions; ability to compete in an industry with low barriers to entry; ability to continue to operate through ATIF’s VIE structure; ability to obtain additional financing in the future to fund capital expenditures; ability to attract new clients, and further enhance brand recognition; ability to hire and retain qualified management personnel and key employees; trends and competition in the financial consulting services industry; a pandemic or epidemic; and other factors listed in ATIF’s annual report on Form 20-F and other documents filed with the Securities and Exchange Commission. ATIF undertakes no obligation to update forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although ATIF believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and ATIF cautions you that actual results may differ materially from the anticipated results expressed or implied by the forward-looking statements we make. You should not rely upon forward-looking statements as predictions of future events. Forward-looking statements represent our management’s beliefs and assumptions only as of the date such statements are made. These forward-looking statements are made as of the date of this news release.

For more information, please contact Investor Relations at:

Ascent Investor Relations LLC

Tina Xiao, President

Phone: 917-609-0333

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