FLY PLAY HF

Correction: Fly Play hf.: 62k passengers, 77% load factor, and strong booking trend into the year

Correction: Fly Play hf.: 62k passengers, 77% load factor, and strong booking trend into the year



 

62k passengers, 77% load factor, and strong booking trend into the year

PLAY carried 61,798 passengers in January 2023 which is more than five times the number of passengers PLAY carried in January 2022. The load factor in January was 76% compared to an 82.8% load factor in December. The January load factor and passenger number is very satisfactory for a traditionally difficult month in travel and demonstrates the continued growth and effectiveness of PLAY’s distribution and commercial activity. 

PLAY’s popular route to and from Tenerife had an impressive load factor of over 90% in January, while the Paris route performed nearly as well with an almost 90% load factor. 

30% of PLAY passengers in January were traveling from Iceland, 37% were traveling to Iceland and 32% were connecting passengers (VIA). 

Forward bookings in January were strong, beginning the year on a very positive note as January was a record sales month for PLAY.

In January, 84.3% of PLAY’s flights arrived on schedule, ensuring a smooth and punctual travel experience for our passengers despite very challenging winter operations in Iceland.

PLAY takes off to Canada and expands significantly in Denmark

Four new destinations were added to the network on January 5: Danish cities Aarhus, Aalborg and Billund, as well as the great business and fashion city Düsseldorf in Germany. These destinations fit perfectly with PLAY’s transatlantic routes to North America. The inaugural flights to these destinations are all in early June. 

On January 10, PLAY launched ticket sales for daily flights to Toronto Hamilton Airport in Canada, with the first flight scheduled on June 22. This new route is PLAY’s fifth destination in North America and will offer connections to 15 destinations in Europe. Ticket sales for the new route have exceeded all expectations and it is safe to say that the addition of Toronto to the network was the natural next step for PLAY.

“Traffic numbers in January were healthy despite the month being one of the weakest in terms of demand. We decreased our capacity in the month, reduced frequencies and adjusted the network to lower costs during this low season, thus showing the flexibility of our network and business model in action. The year begins with very strong booking trends and we are very positive for the upcoming year. Our capacity in summer 2023 is growing by close to 77% compared to summer 2022 and we are adding four new aircraft to our fleet and welcoming around 200 new team members, it is a real pleasure to see the PLAY team continuously growing stronger and working hard on reaching our goals for the year,” says Birgir Jónsson, CEO of PLAY.    



 

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EN
07/02/2023

Reports on FLY PLAY HF

 PRESS RELEASE

Fly Play hf.: Petition for bankruptcy proceedings

Fly Play hf.: Petition for bankruptcy proceedings Following PLAY’s announcement earlier today that the company had ceased operations, the company’s Board of Directors submitted a petition to the Reykjavik District Court earlier today for the company to be placed into bankruptcy proceedings. A ruling is expected to be issued tomorrow.

 PRESS RELEASE

Fly Play hf.: Óskað eftir gjaldþrotaskiptum

Fly Play hf.: Óskað eftir gjaldþrotaskiptum Í framhaldi á tilkynningu PLAY frá því fyrr í dag um að félagið hefði hætt starfsemi þá lagði stjórn félagsins fram beiðni fyrr í dag í Héraðsdómi Reykjavíkur um að félagið yrði tekið til gjaldþrotaskipta. Þess er vænst að úrskurður verði kveðinn upp á morgun.

 PRESS RELEASE

Fly Play hf.: Fly Play hf. ceases operations

Fly Play hf.: Fly Play hf. ceases operations The Board of Fly Play hf. has decided to cease operations. All of the company’s flights have been canceled. The company will work closely with authorities and employees to implement necessary measures to wind down operations. There are several reasons for this decision, including: the company’s performance has long been weaker than expected, ticket sales have been poor in recent weeks and months following negative media coverage of its operations, and there has been discontent among some employees due to changes in the company’s strategy. Great...

 PRESS RELEASE

Fly Play hf.: Fly Play hf. hættir starfsemi

Fly Play hf.: Fly Play hf. hættir starfsemi Stjórn Fly Play hf. hefur tekið þá ákvörðun að hætta starfsemi og hafa öll flug félagsins verið felld niður. Unnið verður náið með yfirvöldum og starfsfólki við að innleiða þær aðgerðir sem nauðsynlegar eru til þess að leggja niður starfsemi félagsins.Ástæður þessarar ákvörðunar eru margar, þ.m.t.; rekstur félagsins hefur lengi gengið verr en vonir stóðu til, flugmiðasala hefur ekki gengið vel síðustu vikur og mánuði í kjölfar neikvæðrar fjölmiðlaumfjöllunar um reksturinn og þá hefur ríkt ósætti á meðal hluta starfsmanna félagsins vegna breytinga ...

 PRESS RELEASE

Fly Play hf.: Unit revenue reached a record high for August

Fly Play hf.: Unit revenue reached a record high for August PLAY carried 124,286 passengers in August 2025, compared to 187,960 passengers in August 2024. The difference year-on-year is primarily driven by the airline’s strategic shift in fleet deployment, with fewer aircraft operating within PLAY’s own route network due to ACMI leasing agreements with other operators. Despite the reduced capacity, the load factor was 89.6%, compared to 91.6% in August 2024. This slight decrease is a natural reflection of PLAY’s transition from a VIA-focused network, which typically achieves higher load fa...

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