Lottery.com and Sports.com Boost Brand Visibility Through Strategic Expansion in IndyCar
Extended Partnership with Louis Foster Secures Branding and Marketing Through the End of the 2025 NTT INDYCAR Series
FORT WORTH, Texas, June 05, 2025 (GLOBE NEWSWIRE) -- Lottery.com Inc. (Nasdaq: LTRY, LTRYW) (“Lottery.com” or the “Company”), a leading technology company in digital lottery, sports and entertainment, is proud to announce the extension of its sponsorship with British motorsport professional Louis Foster. This agreement reinforces Lottery.com’s strategic commitment to increasing global brand exposure and shareholder value via premier motorsport partnerships.
Under the terms of the extended agreement, the Sports.com logo will be displayed on Foster’s helmet and the front wing endplates of the Rahal Letterman Lanigan (RLL) Racing #45 IndyCar for the remainder of the 2025 season. The sponsorship covers all nine remaining races, including circuits such as Road America, Mid-Ohio and the Milwaukee Mile. Additionally, Foster will engage in a social media activation campaign across Instagram, X, and TikTok.
Matthew McGahan, CEO and President of Lottery.com and Sports.com, commented:
"We are thrilled to extend our partnership with Louis Foster, a standout talent in IndyCar racing. Partnering with Rahal Letterman Lanigan Racing — a team synonymous with excellence — provides unparalleled visibility and brand recognition. This move is pivotal to Lottery.com and Sports.com’s broader strategy to cement our presence in American motorsports, enhance global brand awareness and deliver significant value to our shareholders."
This agreement furthers Lottery.com’s strategic goal to become a consistent and visible force in IndyCar and major international sporting events. The combination of helmet branding and prominent front-wing placement provides brand exposure across broadcast, digital and live audiences — reinforcing the Company's marketing and worldwide brand recognition initiative.
About Lottery.com
The Lottery.com Inc. (NASDAQ: LTRY, LTRYW) family of brands — including Sports.com, Tinbu and WinTogether, comprise a unified ecosystem that integrates gaming, entertainment, and sports. Follow the Company on , and .
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