SAM Boston Beer Company Inc. Class A

TWISTED TEA HARD ICED TEA UNLEASHES ITS BEST SUMMER LINEUP YET WITH A DELICIOUSLY REFRESHING FLAVOR FOR EVERY FAN

TWISTED TEA HARD ICED TEA UNLEASHES ITS BEST SUMMER LINEUP YET WITH A DELICIOUSLY REFRESHING FLAVOR FOR EVERY FAN

Rocket Pop returns, Extreme goes national, and Light gets loud, proving no one does summer quite like Twisted Tea

BOSTON, June 04, 2025 (GLOBE NEWSWIRE) -- If you needed an excuse to crack open an ice-cold can of Twisted Tea Hard Iced Tea, let this be it! This summer, America’s favorite hard iced tea* is bringing more flavor to fans across the country with a lineup as bright and colorful as the Fourth of July. Whether you’re feeling nostalgic, looking to turn up the flavor or want to keep it light, Twisted Tea has an option for everyone this summer.

What’s on the menu? Here’s what we’ll be crushing this summer:

Twisted Tea Rocket Pop is Back by Popular Demand! Fan-favorite Twisted Tea Rocket Pop is bringing its red, white and blue blast of cherry, lemon-lime and blue raspberry to drinkers from coast-to-coast only available this summer. Made with real brewed tea and a whole lot of fruity flavor, Twisted Tea Rocket Pop is sure to bring the sweet taste of nostalgia to drinkers in what we’re declaring the drink of the summer.

And this summer, Twisted Tea is giving the people what they want: more Rocket Pop! Available now in Twisted Tea’s Party Pack, a brand-new Rocket Pop six-pack and for the first time available in a Light version in Twisted Tea’s Light Party Pack. Rocket Pops for everyone! And speaking of Light…

Twisted Tea Light Expands Its Flavor Lineup. With only 6g of sugar, 110 calories and 4.5% ABV, Twisted Tea Light is heavy on the twisted, light on everything else. Featuring the OG Twisted Tea taste drinkers know and love, Twisted Tea Light is available in a variety of flavors, including our Twisted Tea Light Party Pack that features Light Lemon, Light Half & Half, Light Peach and you heard it right, brand-new Light Rocket Pop! Twisted Tea Light, which initially started as a flavor with a cult-like following in Philly, has become a big way we’re welcoming more fans into the Twisted Tea party.

Twisted Tea Extreme with 8% ABV is Now Available Nationwide. Twisted Tea Extreme brings the smooth and easy-to-drink taste of Twisted Tea, now with an added kick at 8% ABV. Available in Lemon and Blue Razz in 24-ounce cans, Twisted Tea Extreme packs a punch for drinkers looking to up the flavor this summer. Available wherever you buy single serve cans of Twisted Tea, snag a Twisted Tea Extreme to fuel the fun all summer long.

“When you think summer, we want you to think Twisted Tea,” said senior brand director, Erica Taylor. “We’re bringing more flavor and fun to fans across the country during peak Twisted Tea season with an option for everyone. Whether you’re looking to try something new or stick with familiar favorites like Original or Half & Half, Twisted Tea’s got you covered.”

Need another reason to love Twisted Tea? Well, look no further: To celebrate National Iced Tea Day on Tuesday, June 10, Twisted Tea will be celebrating the incredible mash-up of Twisted Tuesday, the brand’s weekly round-up of fan photos, and this momentous holiday by buying fans their next round of Teas!

Here’s how to get in on the fun:

  1. Reply to @TwistedTea's National Iced Tea Day post on X with a picture celebrating Twisted Tuesday.
  2. Make sure you’re following @TwistedTea on X.
  3. Crack open a Twisted Tea and keep an eye on your DMs for a chance to get $20 via a digital cash card to use on your next round of Twisted Tea.

Ready to run out and grab some Teas in the meantime? Visit  to find Twisted Tea near you and follow along @TwistedTea on ,  and  for more.

About Twisted Tea Hard Iced Tea:

Twisted Tea, the No. 1 refreshing hard tea in the country, was founded in 2001 on the twisted promise that a hard iced tea should taste like real iced tea. Incredibly smooth and refreshing, Twisted Tea is made with real brewed tea for a delicious, easy to drink hard tea available in a variety of flavors, including fan favorites, Original and Half & Half. For more information, visit 

*Circana MULO + Conv; L52WE 05/05/2025

Attachment



Taylor Jette
Twisted Tea
4136685373
 

Golin
 
EN
04/06/2025

Underlying

To request access to management, click here to engage with our
partner Phoenix-IR's CorporateAccessNetwork.com

Reports on Boston Beer Company Inc. Class A

 PRESS RELEASE

Angry Orchard’s Ex‑Change Program Lets You Trade Your Ex’s Leftover Ju...

Angry Orchard’s Ex‑Change Program Lets You Trade Your Ex’s Leftover Junk for Hard Cider This Valentine’s Day The nation’s leading hard cider brand[1] is transforming your breakup baggage into your next case of cider. WALDEN, NY, Feb. 02, 2026 (GLOBE NEWSWIRE) -- Breakups come with more than just emotions. They leave you stuck with your ex’s abandoned junk and the irritation that follows. This Valentine's Day, is helping the heartbroken transform their ex's abandoned belongings into something they actually want: hard cider. Through the Angry Orchard Ex-Change program, drinkers can ship ...

 PRESS RELEASE

Samuel Adams Drops Bold New Cherry Bomb to Fuel High-ABV Beer Boom

Samuel Adams Drops Bold New Cherry Bomb to Fuel High-ABV Beer Boom A Bold Imperial Wheat Ale with Explosive Black Cherry Flavor at 9% ABV Boston, MA, Jan. 28, 2026 (GLOBE NEWSWIRE) -- , one of the pioneers of craft beer and the #1 leader in fruited beer1, is continuing to make bold moves in the high-ABV category with the launch of its latest craft brew, Cherry Bomb. Samuel Adams Cherry Bomb is a distinctly crafted Imperial Wheat Ale that bursts with bold, juicy, black cherry flavor and candied sweetness at 9% ABV, yet delivering a surprisingly clean, crisp finish. The brew is now availa...

 PRESS RELEASE

Twisted Tea Hard Iced Tea Expands 8% ABV Extreme Lineup; Rolls Out New...

Twisted Tea Hard Iced Tea Expands 8% ABV Extreme Lineup; Rolls Out New Variety Pack and Flavors Big flavor calls for big packs as America’s favorite hard iced tea fuels the growing high-alc. space BOSTON, Jan. 21, 2026 (GLOBE NEWSWIRE) -- The nation’s No. 1 hard iced tea brand* is turning up the flavor and the fun this month! Building on the success of the brand’s high-alc. Extreme line introduced in 2023, Twisted Tea is taking things to the next level with the launch of a brand-new Extreme Variety Pack rolling out nationwide now.  Fans can enjoy the same bold, delicious Twisted Tea t...

 PRESS RELEASE

Dogfish Head Puts January’s Pressures on Ice with “30 Minute Time Bank...

Dogfish Head Puts January’s Pressures on Ice with “30 Minute Time Bank” Pop-Up One-day pop-up declares less hustle and more hops, inviting folks to slow down and discover why the brewery’s 30 Minute Light IPA is the perfect beer for resolution season MILTON, Del., Jan. 06, 2026 (GLOBE NEWSWIRE) -- January is typically defined by the optimistic pursuit of self-improvement. Despite the best intentions, that often translates to a high-pressure race to check the box on every "New Year, New You” trend. That’s why, this month, is offering a lighter take on resolution season stresses with its...

 PRESS RELEASE

Twisted Tea Launches Limited-Edition Twistmas Stocking Filled with Har...

Twisted Tea Launches Limited-Edition Twistmas Stocking Filled with Hard Iced Tea for the Holidays America’s favorite hard iced tea has created the gift we really want this holiday season: a festive way to serve and display Twisted Tea BOSTON, Dec. 01, 2025 (GLOBE NEWSWIRE) -- Twisted Tea Hard Iced Tea, the nation’s no. 1 hard iced tea brand¹, is back with a special edition Twistmas Stocking to keep fans twisted throughout the holiday season.  Whether you’ve been naughty or nice, there’s no coal in this stocking – just cold ones. This limited-edition holiday pack comes loaded with nine...

ResearchPool Subscriptions

Get the most out of your insights

Get in touch