EUR 309.30 For Business Accounts Only

Broadcasting & Cable TV in North America

Summary
Broadcasting & Cable TV in North America industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Findings
• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in North America

• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in North America

• Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance

• Add weight to presentations and pitches by understanding the future growth prospects of the North America broadcasting & cable tv market with five year forecasts

Synopsis
Essential resource for top-line data and analysis covering the North America broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Reasons To Buys
• What was the size of the North America broadcasting & cable tv market by value in 2016?

• What will be the size of the North America broadcasting & cable tv market in 2021?

• What factors are affecting the strength of competition in the North America broadcasting & cable tv market?

• How has the market performed over the last five years?

• What are the main segments that make up North America's broadcasting & cable tv market?

Key Highlights
The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.

The North American broadcasting & cable TV market had total revenues of $179.4bn in 2016, representing a compound annual growth rate (CAGR) of 0.8% between 2012 and 2016.

The US is easily the largest global market for broadcasting and cable TV and much of this is due to the investment in content and popularity of this content abroad. Growth is driven by both advertising and subscriptions growth, with advertising in particular remaining very strong despite the trends which are moving advertising revenues into digital spheres.

The North American broadcasting & cable TV market is dominated by the US which accounts for almost 95% of the revenue generated by the market. Therefore fluctuations in the US market have a huge impact on the wider North American market.