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MarketLine Department
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Digital Media in Italy - Market Summary, Competitive Analysis and Forecast to 2025

Digital Media in Italy - Market Summary, Competitive Analysis and Forecast to 2025

Summary

Digital Media in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

- The digital media market consists of revenues generated by legal downloads or streaming of media content, including music, video, and books.
- The Italian digital media market had total revenues of $0.7bn in 2020, representing a compound annual growth rate (CAGR) of 23.9% between 2016 and 2020.
- The digital video segment was the market's most lucrative in 2020, with total revenues of $0.5bn, equivalent to 67.6% of the market's overall value.
- The Italian digital media market’s value grew by 2.4% in 2020, remaining on its strong growth trajectory of recent years, with demand for SVoD subscriptions also surging as a result of COVID-19 pandemic.

Scope

- Save time carrying out entry-level research by identifying the size, growth, and leading players in the digital media market in Italy
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the digital media market in Italy
- Leading company profiles reveal details of key digital media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Italy digital media market with five year forecasts

Reasons to Buy

- What was the size of the Italy digital media market by value in 2020?
- What will be the size of the Italy digital media market in 2025?
- What factors are affecting the strength of competition in the Italy digital media market?
- How has the market performed over the last five years?
- How large is Italy’s digital media market in relation to its regional counterparts?
Provider
MarketLine
MarketLine

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