EUR 300.48 For Business Accounts Only

Publishing in Italy

Summary

Publishing in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

- The publishing market consists of books, newspapers and magazines.
- The Italian publishing market had total revenues of $7,107.3m in 2018, representing a compound annual rate of change (CARC) of -1.7% between 2014 and 2018.
- The Books segment was the market's most lucrative in 2018, with total revenues of $3,528.8m, equivalent to 49.7% of the market's overall value.
- For Italy, the main obstacle to growth is the low reading rates in the country, which means having a smaller pool of potential customers than that of other comparable markets. Most of these readers are also weak buyers, with a mere 15.9 million copies sold to 11.9 million people.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the publishing market in Italy
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the publishing market in Italy
- Leading company profiles reveal details of key publishing market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Italy publishing market with five year forecasts

Reasons to buy

- What was the size of the Italy publishing market by value in 2018?
- What will be the size of the Italy publishing market in 2023?
- What factors are affecting the strength of competition in the Italy publishing market?
- How has the market performed over the last five years?
- What are the main segments that make up Italy's publishing market?