Report

MOSL: PRISM JOHNSON (Buy)-Cement division set for better profitability-TBK segment profitability to increase

Prism Johnson: Cement division set for better profitability; TBK segment profitability to increase, led by utilization improvement

(PRSMJ IN, Mkt Cap USD0.6b, CMP INR105, TP INR137, 30% Upside, Buy)

 

  • Cement division EBITDA is likely to see 21% CAGR over FY18-20, led by pricing improvement in underlying markets of Central India as also higher proportion of premium sales for PRSMJ. In the medium term, split grinding unit and WHRS are likely to drive cost efficiencies, helping to maintain healthy margin trajectory.
  • TBK segment should see healthy margin improvement in FY20 (currently 3.8%), led by higher utilization in the standalone business. Additionally, effective marketing initiatives, product innovation, and tightening of working capital should ensure improvement in return ratios.
  • The RMC business, which had reported an EBIT loss in 1HFY18, has seen improvement in 2HFY18, led by the infra boom in the country. We expect the trend to continue. Low base should ensure healthy improvement in profitability over FY18-20. High asset turnover of the segment should keep returns attractive.
  • We expect margin expansion of 4.4pp over FY18-20, which should drive EBITDA CAGR of 34%. PRSMJ should be able to reduce its net debt/EBITDA from 4.6x in FY18 to 2x in FY20. We value PRSMJ at INR137/share (EV of USD115/ton, 9x FY20E RMC EBITDA, and 16x FY20E TBK EBITDA).
Underlying
Prism Johnson

Prism Johnson Limited, formerly Prism Cement Limited, is a building materials company. The Company has interest in Portland cement, tiles, bathroom and kitchen (TBK) and ready mixed concrete (RMC). The Company's segments include Cement, TBK, RMC and Insurance. The Company has three divisions: Prism Cement, H&R Johnson (India) (HRJ) and RMC Readymix (India). Prism Cement is a cement manufacturer with units at Satna, Madhya Pradesh with a nameplate capacity of approximately 5.6 million tons per annum (MTPA) of cement. It manufactures Portland Pozzolana Cement (PPC) under the brand name Champion, Champion Plus, Hi-Tech and DuraTech. HRJ operates in TBK segment and offers end-to-end solutions of tiles, sanitary ware, bath fittings, kitchens and engineered marble and quartz. RMC Readymix (India) is ready mixed concrete manufacturer. It offers various concretes, including Enviroprotectcrete, FRCcrete, Thermocrete, Dyecrete and Perviouscrete.

Provider
Motilal Oswal
Motilal Oswal

​Motilal Oswal Financial Services Ltd. is a reputed name in Financial Services and Online Trading with group companies providing services such as Private Wealth Management, Retail Broking and Distribution, Institutional Broking, Asset Management, Investment Banking, Private Equity, Commodity Broking, Currency Broking, Principal Strategies & Home Finance. 

Motilal Oswal Securities is a group company of Motilal Oswal Financial Service Limited which started as a stock trading company and has blossomed into well diversified firm offering a range of financial products and services. Motilal Oswal has built a reputation as the source for best stock trading company and this has taken a wealth of experience, knowledge and expertise, constantly working in tandem, over the years.

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