Report
John Roy, Ph.D

Chief Sales and Marketing Officer Highlights Continued Demand for Crypto at Financial Firms

On July 6, WTR held a fireside chat with Bakkt Chief Sales & Marketing Officer Mark Elliot. This report contains a transcript of the conversation, which can be accessed on demand. Elliot highlighted the results of Bakkt’s recent crypto sentiment survey, which revealed that despite all the recent negative crypto headlines and market turbulence, consumers’ overall purchase considerations generally are holding pretty steady... Elliot remains confident in Bakkt’s position as a B2B2C provider. The company is seeing significant interest and green shoots with fintechs, neobanks, RIAs, and institutions...
Underlying
BAKKT HLDGS INC

Provider
Water Tower Research
Water Tower Research

​Water Tower Research is built on the foundation of democratizing information flow. We bridge the growing information gap between companies and investors through our investor engagement strategies and open-access research platform.

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Analysts
John Roy, Ph.D

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