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 PRESS RELEASE

YuMe Announces Tax Treatment of Its 2017 Dividend Distributions

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announced the tax treatment of its 2017 dividend distributions. The following table summarizes, for income tax purposes, the nature of distributions paid to stockholders, presented on a per share basis, during the calendar year ended December 31, 2017. This information has been prepared using the best available information to date. YuMe, Inc.'s federal income tax return for the year e...

 PRESS RELEASE

Nearly Three in Four People Use Their Connected TV Device Daily, Accor...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today released the results of a new study commissioned with Nielsen on U.S. consumers’ connected device ownership and use and the implications for advertisers. The research is a follow up to a 2013 connected TV (CTV) study, and charts the category’s growth as well as consumer behavioral shifts. “We believe CTV devices have become prominent fixtures in the lives of today’s connected consumer...

 PRESS RELEASE

INVESTOR ALERT: Levi & Korsinsky, LLP Reminds Investors of an Investig...

NEW YORK--(BUSINESS WIRE)-- The following statement is being issued by Levi & Korsinsky, LLP: To: All Persons or Entities who purchased YuMe, Inc. (“YuMe” or the “Company”) (NYSE:YUME) stock prior to September 5, 2017. You are hereby notified that Levi & Korsinsky, LLP has commenced an investigation into the fairness of the sale of YuMe to RhythmOne plc for $1.70 per share in cash and 7.325 shares of RhythmOne per YuMe share, representing a value of approximately $5.25 per share. To learn more about the action...

 PRESS RELEASE

YUME, INC. SHAREHOLDER ALERT: Rigrodsky & Long, P.A. Announces Investi...

WILMINGTON, Del.--(BUSINESS WIRE)-- Rigrodsky & Long, P.A.: Do you own shares of YuMe, Inc. (NYSE: YUME)? Did you purchase any of your shares prior to September 5, 2017? Do you think the proposed buyout is fair? Do you want to discuss your rights? Rigrodsky & Long, P.A. announces that it is investigating potential legal claims against the board of directors of YuMe, Inc. (“YuMe” or the “Company”) (NYSE: YUME) regarding possible breaches of fid...

 PRESS RELEASE

YuMe Introduces New People-Based Video Marketing Solution to Help Bran...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today launched its People-Based Marketing Suite to enable cross-screen audience targeting, sequential messaging, and attribution for U.S. audiences. YuMe’s brand and agency clients can now create custom, screen-agnostic audiences intended to target consumers using device identifiers across online, mobile, tablet, smart TV and connected TV (CTV) devices, creating a seamless digital advertising experi...

 PRESS RELEASE

Virtual Reality Advertising Delivers Highly Memorable Brand Experience...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, in partnership with Isobar, a global digital agency; RLTY CHK, an immersive entertainment studio; and RetinadVR, the leading immersive media analytics platform, today released the results of a new virtual reality (VR) in-game advertising study. The study compared consumer responses to three forms of VR advertising — a pre-roll video ad, brand logos present in-game and 3D branded objects inserted into ...

 PRESS RELEASE

SHAREHOLDER ALERT: Levi & Korsinsky, LLP Notifies Investors of an Inve...

NEW YORK--(BUSINESS WIRE)-- The following statement is being issued by Levi & Korsinsky, LLP: To: All Persons or Entities who purchased YuMe, Inc. (“YuMe” or the “Company”) (NYSE: YUME) stock prior to September 5, 2017. You are hereby notified that Levi & Korsinsky, LLP has commenced an investigation into the fairness of the sale of YuMe to RhythmOne plc for $1.70 per share in cash and 7.325 shares of RhythmOne per YuMe share, representing a value of approximately $5.25 per share. To learn more about the actio...

 PRESS RELEASE

The Future of TV is Connected: YuMe Launches Cross-Platform Connected ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today introduced the YuMe Connected TV (CTV) SDK, designed to help publishers and advertisers engage audiences with TV-like, full screen ad experiences on connected devices. Advertisers and publishers can now reach consumers on multiple CTV platforms with YuMe’s integrated solution that delivers CTV ad campaigns programmatically. The YuMe CTV SDK currently integrates with top streaming media devices...

 PRESS RELEASE

YuMe Comments on Strategic Alternatives Process

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today commented on a news release by RhythmOne plc regarding YuMe’s strategic alternatives process. YuMe confirms that it is in discussions regarding a potential transaction with RhythmOne. As previously announced, YuMe has been engaged in a strategic process in which YuMe continues to consider several value enhancing initiatives, including remaining as a stand-alone company. Given the nature of t...

 PRESS RELEASE

YuMe Reports Second Quarter 2017 Financial Results

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announced its financial results for the second quarter ended June 30, 2017 and a quarterly cash dividend of $0.03 per share of common stock. “We are very pleased to report that in the second quarter, we returned to revenue growth, significantly reduced operating expenses, generated positive net income and exceeded our prior adjusted EBITDA guidance. We continue to benefit from the strength i...

 PRESS RELEASE

YuMe to Report Second Quarter of 2017 Financial Results on August 8

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE:YUME), a proven partner for video advertising leadership and innovation, today announced that it will release second quarter 2017 financial results after the market closes on Tuesday, August 8. Senior management will host a conference call, with an accompanying webcast, at 2:00p.m. PT (5:00p.m. ET) to discuss the company's results.         ...

 PRESS RELEASE

YuMe and Mediaocean Partner to Enhance the TV Ad Buying Experience

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, and Mediaocean, the leading software provider for the advertising world, today announced a partnership designed to extend the reach of TV media buying by providing brands the ability to access premium digital video inventory through Mediaocean’s existing TV buying workflow. By combining traditional TV buying with digital, TV buyers can view YuMe’s Designated Market Area (DMA)-specific inventory and local T...

 PRESS RELEASE

YuMe Declares Special Dividend and Quarterly Dividend

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announced that its Board of Directors has declared a special dividend of $1.00 per share, and a quarterly dividend of $0.03 per share. Both dividends are payable on July 7, 2017, to stockholders of record as of the close of business on July 3, 2017. “YuMe’s execution and financial performance remain strong. We believe that announcing a special dividend and a quarterly dividend exemplifies ou...

 PRESS RELEASE

YuMe Study Finds Vertical Video Is on the Up and Up

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today released a new report and companion infographic that reveals growing consumer awareness and preference for vertical video as both a content and advertising format. Vertical video offers a natural experience within mobile and app content as the video is designed for upright, portrait mode viewing. According to the study, vertical video holds significant appeal: 78% of first-time viewers like th...

 PRESS RELEASE

YuMe Study Finds Higher Exposures for Digital Video Ads Drive Brand RO...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today released a new report and companion infographic which correlates the frequency of online video ad exposure with brand awareness and purchase consideration. The study analyzed point-in-time data from Kantar Millward Brown’s MarketNorms® database to quantify the average impact of frequency on brand metrics. Results showed that, among overall norms, one video exposure is sufficient to trigger inc...

 PRESS RELEASE

CORRECTING and REPLACING YuMe Reports First Quarter 2017 Financial Res...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Subhead of release should read: Reports Record First Quarter Net Income of $1.2 Million and Adjusted EBITDA of $4.3 Million Reports Quarterly Programmatic Revenue Growth of 9x Year over Year Continues Evaluation of Strategic Alternatives Instead of: Reports Record First Quarter Net Income of $1.2 Million and Adjusted EBITDA of $4.3 Million Reports Quarterly Programmatic Revenue Growth of 90% Year over Year Continues Eva...

 PRESS RELEASE

YuMe to Report First Quarter of 2017 Financial Results on May 9

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE:YUME), a proven partner for video advertising leadership and innovation, today announced that it will release first quarter 2017 financial results after the market closes on Tuesday, May 9. Senior management will host a conference call, with an accompanying webcast, at 2:00p.m. PT (5:00p.m. ET) to discuss the company's results.   What: YuMe First Quarter 2017 Financial Results ...

 PRESS RELEASE

YuMe Study Finds Viewers Pay More Attention to CTV Ads

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today released a new report and companion infographic to measure ad attention, by comparing the actual time a viewer’s eyes were tracked watching an ad against the total time the ad was viewable1 for connected TV (CTV), desktop and mobile campaigns. The study concludes that viewers pay attention to a higher proportion of ads on CTV and CTV ads deliver higher brand metrics. “Connected...

 PRESS RELEASE

YuMe Collaborates with Nielsen as First Programmatic Platform to Bring...

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE:YUME), a proven partner for video advertising leadership and innovation, today announced that it is working with Nielsen to bring to market the first programmatic platform-based campaign-based audience composition measurement offering for Connected TV (CTV) campaigns. This unique offering allows YuMe to provide clients with campaign-level audience measurement data across its vast network of app publishers within the CTV marketplace, including TVs that are connected to the ...

 PRESS RELEASE

YuMe Reports Fourth Quarter and Full Year 2016 Financial Results

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- YuMe, Inc. (NYSE: YUME), a proven partner for video advertising leadership and innovation, today announced its financial results for the fourth quarter and full year ended December 31, 2016. “We ended the year strong and executed well against our Q4 financial and strategic goals. Programmatic revenue for fourth quarter and full year beat our guidance. We delivered our healthiest gross margins ever and generated our highest adjusted EBITDA result in four years, all indicating the underly...

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