reports
Comscore Expands Cross-Platform Campaign Measurement to Include Audio ...
Comscore Expands Cross-Platform Campaign Measurement to Include Audio and Social New capabilities strengthen cross-platform campaign reporting suite; CCR rebranded as Cross-Platform Campaign Results RESTON, Va., Dec. 15, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its cross-platform reporting suite with two new capabilities: streaming audio measurement and expanded social reporting with campaign-level metrics from Meta’s Facebook, Instagram and Audience Network. Both enhancements are n...
Comscore Releases 2025 AI Intelligence Report: Establishing New Benchm...
Comscore Releases 2025 AI Intelligence Report: Establishing New Benchmarks for Generative AI Adoption and Influence New Comscore analysis measures and analyzes AI usage, surfacing how the adoption of AI is changing the ways that consumers search, discover, and purchase RESTON, Va., Dec. 08, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today released its 2025 AI Intelligence Report, delivering a comprehensive view of generative AI adoption, engagement, and influence through an independent, third-party provider. The repor...
Comscore and Polaris I/O Partner to Automate Audience Insights in Mark...
Comscore and Polaris I/O Partner to Automate Audience Insights in MarketView for Faster Media Sale RESTON, Va., Nov. 05, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced a partnership with Polaris I/O, a company that offers pipeline as a service solution to enterprise, multi-market and local media sales teams. This collaboration connects Comscore’s audience measurement data and research with the Polaris I/O MarketView solution, enabling media sellers to accelerate the prospecting and pitching of new business. ...
Comscore Reports Third Quarter 2025 Results
Comscore Reports Third Quarter 2025 Results RESTON, Va., Nov. 04, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2025. "Our results in the third quarter reflect continued momentum in key strategic areas of our business. Revenue from our cross-platform solutions continued to scale with 20% year-over-year growth, driven by a number of new clients committing to multiyear cross-platform measurement deals. In addition, our investment ...
Comscore’s 2025 State of Streaming Report Reveals Surging Growth of Bo...
Comscore’s 2025 State of Streaming Report Reveals Surging Growth of Both Ad-Supported Platforms and FAST Channels 45% of Netflix U.S. Households Watch on the Ad-supported Tier Compared to 34% in 2024 RESTON, Va., Oct. 29, 2025 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, today released its 2025 State of Streaming report, revealing how consumer behavior continues to reshape the streaming landscape. A key finding is that audience expansion in both ad-supported (AVOD) and FAST channels shows no signs of slowing with big gains across the board...
Comscore to Announce Third Quarter 2025 Financial Results
Comscore to Announce Third Quarter 2025 Financial Results RESTON, Va., Oct. 21, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the third quarter ended September 30, 2025, on Tuesday, November 4th at 5:00 p.m. ET. Interested parties may access the conference call via live webcast at or participate via telephone by registering in advance at . Upon registration, all telephone participants will receive the dial-in number alo...
Comscore and TiVo Announce Partnership to Power Cross‑Platform Audienc...
Comscore and TiVo Announce Partnership to Power Cross‑Platform Audience Measurement Across Linear and Streaming RESTON, Va., Oct. 08, 2025 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, and TiVo, a wholly owned subsidiary of entertainment technology company (NYSE: XPER) today announced a strategic partnership to integrate TiVo’s enriched program metadata across Comscore’s cross‑platform audience measurement, unifying content identification across linear TV, streaming, and digital. The collaboration brings together measurement across linear, ...
Comscore Announces Pivotal Recapitalization Transaction with Preferred...
Comscore Announces Pivotal Recapitalization Transaction with Preferred Stockholders Reduces Senior Capital, Eliminates Preferred Dividend Burden, and Enhances Alignment Between Stockholders RESTON, Va., Sept. 29, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a signed recapitalization transaction (the "Recapitalization") with its preferred stockholders: Charter Communications, Liberty Broadband Corporation, and an affiliate of Cerberus Capital Management. The transaction reduces t...
Comscore Unveils The Scoreboard: An Interactive Destination Surfacing ...
Comscore Unveils The Scoreboard: An Interactive Destination Surfacing Consumer Behaviors and Trends Across Multiple Platforms Published monthly, The Scoreboard brings consumer behaviors and trends to life with interactive data visualizations RESTON, Va., Sept. 16, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the launch of The Scoreboard, an interactive destination that showcases behavioral insights, including how consumers watch and engage with content. Fueled by Comscore’s cross-platform data - from TV ...
AI Assistants Go Mobile: Comscore Reports Surge in Mobile AI Tool Usag...
AI Assistants Go Mobile: Comscore Reports Surge in Mobile AI Tool Usage Mobile adoption outpaces PC as AI tools fit seamlessly into connected life RESTON, Va., Sept. 03, 2025 (GLOBE NEWSWIRE) -- Comscore (Nasdaq: SCOR), a global leader in measuring and analyzing consumer behaviors, today released new data showing a clear shift in where consumers access AI tools, as mobile reach expands and desktop usage declines. In the past three months, mobile reach - which includes both mobile web and native app usage - grew +5.3% (from 69.7M to 73.4M users), while PC usage dropped -11.1%. The findi...
Comscore Debuts AI-Powered Data Partner Network to Transform Audience ...
Comscore Debuts AI-Powered Data Partner Network to Transform Audience Insights Data at Scale Proprietary AI Predictive Technology Generates ID-Free Audience Segments That Can Be Activated In Programmatic Environments RESTON, Va., Sept. 03, 2025 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the launch of its AI-powered Data Partner Network, a new initiative that enables third-party data providers to convert their ID-based datasets into scalable, privacy-first audiences using Proximic by Comscore’s proprietary AI predictive te...
Comscore Reports Second Quarter 2025 Results
Comscore Reports Second Quarter 2025 Results RESTON, Va., Aug. 05, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2025. "Our execution through the first half of the year has been solid as we continue to build the future of cross-platform measurement," said Jon Carpenter, CEO. "Our second quarter results are underpinned by 60% growth in cross-platform revenue alongside another quarter of double-digit growth in our local TV offering -...
Comscore to Announce Second Quarter 2025 Financial Results
Comscore to Announce Second Quarter 2025 Financial Results RESTON, Va., July 22, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the second quarter ended June 30, 2025, on Tuesday, August 5thth at 5:00 p.m. ET. Interested parties may access the conference call via live webcast at or participate via telephone by registering in advance at . Upon registration, all telephone participants will receive the dial-in number along w...
Comscore Partners with HyphaMetrics to Launch Advanced Person-Level Au...
Comscore Partners with HyphaMetrics to Launch Advanced Person-Level Audience Measurement and CTV Program-Level Reporting RESTON, Va., July 15, 2025 (GLOBE NEWSWIRE) -- Comscore (Nasdaq: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced a multi-year partnership with HyphaMetrics, a Data-as-a-Service (DaaS) company transforming the media industry’s understanding of what the world is watching. Once live, this data partnership and technology integration will expand Comscore’s cross-platform measurement capabilities, introducing new CTV program-level reporti...
Comscore Achieves Full JIC Certification for National TV Measurement I...
Comscore Achieves Full JIC Certification for National TV Measurement Including Persons-Based Data Certification Highlights Comscore’s Leadership in Big Data and Transactable Media Metrics RESTON, Va., July 10, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that the U.S. Joint Industry Committee (JIC) has expanded Comscore’s certification for its national TV measurement solution to include Personified Demographics, delivered through Comscore’s unique big data methodology. This mi...
Comscore and Adelaide Expand Access to High-Quality, Attention-Optimiz...
Comscore and Adelaide Expand Access to High-Quality, Attention-Optimized Curated Deals across PubMatic’s platform New collaboration combines Comscore’s trusted inventory rankings with Adelaide’s attention metrics, enabling advertisers to drive higher engagement and maximize campaign impact RESTON, Va., June 10, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its Comscore-Certified Deal IDs to include Adelaide’s attention-based metric in PubMatic’s premium sell-side supply including many of ...
Comscore and ShowSeeker Partner to Bring Person-Level Data to Pilot® P...
Comscore and ShowSeeker Partner to Bring Person-Level Data to Pilot® Platform, Advancing Local TV Campaign Precision Integration delivers transactable person-level DVR data to local TV sellers RESTON, Va., June 04, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced an expanded partnership with ShowSeeker, the ad tech company behind Pilot®, a cloud-based campaign and order management platform. This collaboration brings Comscore’s person-level local live and DVR data into the Pilot system, enabling media buyers a...
Comscore Adds Consumer AI Tool Usage Data to Its Industry-Leading Suit...
Comscore Adds Consumer AI Tool Usage Data to Its Industry-Leading Suite of Reporting Over 30% of U.S. internet users now use AI tools each month, marking a significant shift in digital behavior RESTON, Va., May 29, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced the addition of consumer AI tool usage data to its industry-leading suite of reporting. This new data set captures site visitation metrics for 117 AI tools and features across nine distinct categories, spanning both PC and mobile platforms. With t...
Yahoo DSP Onboards Comscore’s AI-Powered ID-Free Audiences for Efficie...
Yahoo DSP Onboards Comscore’s AI-Powered ID-Free Audiences for Efficient and Privacy-Centric Campaign Activation RESTON, Va., May 28, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced an expansion of its partnership with Yahoo DSP, adding Comscore’s AI powered ID-free audiences to Yahoo’s existing suite of targeting solutions. As third-party signals continue to disappear and the media industry braces for the next wave of privacy regulation, these AI-powered audiences offer a privacy-centric approach for r...
Comscore Reports First Quarter 2025 Results
Comscore Reports First Quarter 2025 Results RESTON, Va., May 06, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2025. "In the first quarter, we delivered double-digit growth in our Cross-Platform and Local offerings, highlighting continued progress in key areas of our strategy. We also earned additional MRC accreditation of our demos, expanding upon the national and local accreditation we received last year. Comscore remains the only...
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