reports
- Alyssa Gammoudy
- Jan Frederik Slijkerman
- Jeroen van den Broek
- Nadège Tillier
- Suvi Platerink Kosonen
- Timothy Rahill
Kraft Heinz Co in Packaged Food (USA)
Since the company’s foundational merger in 2015, Kraft Heinz continues to realise synergies from a largely complementary product portfolio. With its increased scale, Kraft Heinz has seen cost savings and improved profitability. One of its most important areas for growth is expanding Kraft’s brands internationally. While nearly all of Kraft’s traditional sales have been US-based, Heinz is a global powerhouse with experience and a strong presence in emerging markets. The company hopes that t...
Kraft Heinz Co in Packaged Food (USA)
As Kraft Heinz moves forward from its historic merger in 2015, the company looks to realise synergies from a largely complementary product portfolio. With its increased scale, Kraft Heinz hopes that cost savings will enable it to invest in marketing and innovation while driving rapid expansion for its brands. One of the most important frontiers for growth is expanding Kraft’s brands internationally. While nearly all of Kraft’s sales have been US-based, Heinz is a global powerhouse with a str...
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