UPS United Parcel Service Inc. Class B

Consumers Rank UPS Among Top 5 Most Loved Brands In America

Consumers Rank UPS Among Top 5 Most Loved Brands In America

ATLANTA, April 09, 2019 (GLOBE NEWSWIRE) -- UPS (NYSE:UPS) earned the number four spot in Morning Consult’s Most Loved Brands, a ranking of the brands that define American culture and commerce. The company has achieved a top-five rank every year since Morning Consult began publishing the in 2017.

“This distinguished recognition shows that consumers recognize our commitment to industry-leading service,” said Kevin Warren, chief marketing officer. “As we pursue logistics solutions, we will continue to prioritize the demands of the 21st-century consumer, so that our business customers can benefit from the services that support UPS’s strong brand position.”

In addition to fourth overall, UPS tied for the second most trusted brand in America, and ranked among the top 10 brands for nine of the 10 measured demographic categories: Millennials (10), Gen X (4), Boomers (1), Consumer Elites (8), Rural Consumers (1), Suburban Consumers (5), Urban Consumers (6), Men (4) and Women (5).

The ranking was determined from the results of more than 400,000 survey interviews measuring consumer sentiment across favorability, trust, community impact, and Net Promoter Score. The full rankings are available .

Morning Consult’s Top 25 Most Loved Brands is the most recent among an array of prestigious awards and recognitions UPS has recently received. Last month, the company was selected for the by the Women’s Business Enterprise National Council. In February, UPS Freight received the no. 1 ranking in the , and UPS was recognized in Barron’s annual list of in February. And in January, UPS achieved a spot on , and The UPS Store was named one of the world’s top franchise brands in .

About UPS

UPS (NYSE: UPS) is a global leader in logistics, offering a broad range of solutions including transporting packages and freight; facilitating international trade, and deploying advanced technology to more efficiently manage the world of business. Headquartered in Atlanta, UPS serves more than 220 countries and territories worldwide. UPS was awarded company for Shipping and Delivery services by Newsweek magazine; Forbes ; and top rankings on the list for social responsibility, the Dow Jones Sustainability World Index, and the Harris Poll Reputation Quotient, among other prestigious rankings and awards. The company can be found on the web at or and its corporate blog can be found at . The company’s sustainability eNewsletter, UPS Horizons, can be found at . To get UPS news direct, follow on Twitter.

About Morning Consult

Named one of the fastest growing technology companies in North America by Deloitte, Morning Consult is revolutionizing ways to collect, organize, and share survey research data globally to transform how leaders in business and government make decisions.

Morning Consult provides brand-tracking technology, survey research, and news for over 200 of the world’s biggest companies and industry associations. Additionally, Morning Consult conducts regular surveys for major media organizations including POLITICO, The Hollywood Reporter, Bloomberg, and The New York Times.

Kara Ross
 
202-675-1725
EN
09/04/2019

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