Benefit Systems: pumping iron (stays BUY)
We reiterate our BUY on Benefit Systems (BFT). Our new 12-month price target (PT) of PLN 4,300 (from PLN 3,400) offers a strong 47% potential upside. We maintain our view of sound growth prospects for Poland, with a 3Y adjusted EBIT CAGR of 11%. The four established foreign markets could add c.100k cards annually in the coming three years, on our estimates, vs. 110-130k for Poland. We forecast a 3Y adjusted EBIT CAGR of 29% for the four markets, although 2025E may remain under pressure from the accelerated new gym additions. We view Türkiye as a potential strong value add. In the positive scenario for MAC Group’s profitability and sports card additions, our DCF valuation would rise by an additional 14%, to PLN 4,887. Even in our cautious scenario, Türkiye adds 8% to our new PT, which would still offer a solid 36% potential upside, irrespective of the MAC Group acquisition and sports cards expansion in Türkiye.Benefit System SA is a Poland-based company engaged in providing work benefits in the area of sport, recreations, culture and entertainment for employers. Its products portfolio includes MultiSport Plus card, program that allows access to the sport and recreation clubs and multi-purpose facilities; MultiBet, providing access to more than 90 cinemas through Poland; and cafeteria programs, which allow employees to select items from such segments as sport, recreation, culture, entertainment, tourism and health and beauty. The Company is a parent entity of a capital group, which includes subsidiaries, such as MyBenefit Sp z o o, FitSport Polska Sp z o o, Vanity Style Sp z o o and Multisport Benefit sro, based in the Czech Republic.
WOOD & Company is the leading investment bank in Emerging Europe. Founded in 1991 and head-quartered in Prague, our footprint spans the region and touches investors around the globe.
A pioneer in Emerging Europe, WOOD executed many of the first CEE equity trades and landmark investment banking transactions. Our electronic trading platform was the first in the region, and remains the best. We are continually expanding our relevance and reach in these ever-evolving markets.
Our equity market share reflects our stature: 7% in Warsaw, 20% in Bucharest, 16% in Hungary, 40% in Prague and 5% in Vienna. Our distribution is unparalleled, with the largest salesforce in the region, servicing a uniquely diverse investor base.
We couple local expertise with a truly international perspective. With offices on the ground in the region, and in key financial hubs such as London and Milano, we are never far from our clients and we remain at the forefront of what’s afoot in the CEE emerging and frontier landscape.
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