BiG Research Flash Note: Under Armour
Under Armour Inc. is an American designer and distributor of apparel and footwear. The
company produces sport, outdoor and active lifestyle goods for professional use in
football, baseball and hockey as well as for athletes. Also, the company distributes
accessories for outdoor activities, such as hunting, fishing and mountain sports. The
company was founded in 1996 in Baltimore, U.S, where it is currently headquartered. It
employs around 15 thousand people. Under Armour is present in several markets, such
as Asia-Pacific, Europe, North and Latin America, however, the major market is United
States (72% of total sales in 2018).
Under Armour is engaged in the development, marketing and distribution of apparel, footwear and accessories for men, women and youth. The company provides HEATGEAR?, which is designed to be worn in warm to hot temperatures under equipment or as a single layer; and COLDGEAR?, which is designed to wick moisture from the body while circulating body heat from hot spots to help maintain core body temperature. The company's footwear products include running, basketball, cleated sports, slides, training, and outdoor. The company provides digital fitness subscriptions, along with digital advertising through its MapMyFitness, MyFitnessPal and Endomondo applications.
Banco de Investimento Global, S.A. (BiG) is a privately-held, specialized financial institution, with headquarters in Lisbon, and is licensed to operate in all business areas open to the banking sector in Portugal.
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