well be launches property funds for the 4th generation

8 September 2020 - Swiss architect and project developer Martin Blättler and his team are launching an exclusive real estate and finance platform. To the management team belong the financial and real estate expert Roger L. Harrisberger and the health advisor Oliver Kaube. The name "well be" is thereby more than a program: The Luxembourg development fund WELL BE FUND for healthcare real estates is intended to meet the new needs created by demographic developments. This includes the newly created fourth generation of the 65 to 100-year-olds. This is a new market with a new demand. Therefore, the fund invests in such projects according to the needs of this new generation. 

Innovative solutions are being developed under the brand "well be" that are tailored to people's individual spatial needs. The latest findings in the interrelation between people and architecture are incorporated into the work of "well be" in order to appeal to all human senses. The wide range of services includes project development, financing, architecture, interior design, execution and medical aspects. With this approach, well be is taking a new future-oriented path in the construction of real estate.

Established under Luxembourg law, the WELL BE FUND SCS SICAV-SIF was approved by the Luxembourg supervisory authority CSSF (Commission de Surveillance du Secteur Financier) in spring this year and was founded on April 1, 2020. It creates real estate for people with special needs. The portfolio will include health care projects, medical well be resorts, medical well be centers and senior residences throughout the German-speaking region. 

First projects in the DACH region
Thanks to above-average profits in project development, a new type of platform is to be created for institutional investors. With the two banks and fund service providers Pictet and Hauck & Aufhäuser as partners, the latter in Chinese ownership, investors from the Asian region are also to be acquired later on. "There are major movements underway in Asia and we believe that we will also be able to attract international investors there," explains Martin Blättler, President of the WELL BE FUND. With his company blättler architekten ag, he can already demonstrate over 30 years of experience with a corresponding track record. 

Following the approval by the CSSF, the concrete implementation is now under way. Martin Blättler: "We have been putting out feelers for some projects in Switzerland, Germany and Austria for some time now, which we are now submitting to our Fund Manager Hauck & Aufhäuser for review. As a fund service provider, the bank examines the projects according to the regulatory and prospectus criteria, carries out risk management, and issues the approval so that we can invest in the projects".

"well be" brand as a program
The idea of the "well be" brand is reflected directly in its purpose: it is about health and well-being, about a holistic lifestyle program for elderly people. The brand "well be" has been protected in Switzerland and Europe since 2004 and has charisma: modern real estate combined with health-medical concepts fit together perfectly. "The brand is to develop further through the operator concepts. The real estate will be developed together with services that follow a holistic approach," explains Martin Blättler. The health concept is to be combined naturopathic-medically integrally with conventional and alternative medicine: "We believe that medicine is in a major process. Instead of just swallowing pills, new therapy concepts will be offered, for which the corresponding properties and services can be tailored to fit", Blättler continues. 

Further information 
well be gmbh, Hagenholzstrasse 102, 8050 Zurich
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webpage

well be showroom, Zürcherstrasse 37b, 8852 Altendorf


Information
Markus Baumgartner, b-public AG
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