Magazine Luiza SA in Retailing (Brazil)
Magazine Luiza is expected to continue to invest heavily in marketing to increase its sales and improve brand awareness. For example, Luiza Trajano, the company’s CEO, participated in the 2016 Rio Summer Olympic Torch Relay. The company will also continue to invest in its online operations, aiming to get closer to digital consumers through the development of new tools, especially for mobile devices. This focus on multi-channel retailing will help Magazine Luiza to maintain its leading position i...Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Magazine Luiza is primarily engaged in the retail sale of consumer goods (mainly home appliances, personal electronics and furniture), through physical and virtual stores or through e-commerce, with headquarters in the city of Franca, state of Sao Paulo, Brazil. Its parent and holding company is LTD Administracao e Participacao S.A. As of Dec 31 2012, Co. and its subsidiaries owned 743 stores (636 of which were conventional stores and 106 were virtual stores) and eight distribution centers, located in the South, Southeast, Mid-west and Northeast regions of Brazil.
Euromonitor International
Involved in publishing, market research, business reference and online information systems for over 40 years, Euromonitor International is recognized as a leading provider of global business intelligence and market analysis.
Euromonitor creates global reports for Western Europe, Eastern Europe, North America, Latin America, AsiaPacific, Oceania, Africa and the Middle East. The company creates market reports used for marketing and strategic planning in all sectors of industry.
Country reports look at statistical data and current industry trends for 80 countries globally. Company profiles highlight insights of leading companies regarding operations and strategies. Specializing in market research for consumer goods which includes the following sectors: alcoholic beverages, cosmetics, toiletries, disposable paper products, electrical appliances, packaged foods, hot and cold beverages, household products, OTC healthcare, pet foods, pet care and tobacco. Industry sectors include: financial services, food service, retail, leisure, lifestyles and travel/tourism.
Unfortunately, this report is not available for the investor type or country you selected.
Browse all ResearchPool reportsReport is subscription only.
Thank you, your report is ready.
Thank you, your report is ready.