Hardman & Co Insight - Research distribution and investor engagement: reaching “Generation Netflix” and the retail investor
The world of entertainment has been through a revolution, with catch-up TV and new ways to watch programmes, such as via the PC, tablet or mobile phone. We are at the start of a similar change in investment research, and research providers have a steep learning curve to climb.Most of us have changed the way in which we consume entertainment content in the past 10 years. We decide when we want to watch something, and we are not tied down to a TV set, and new audiences, “Generation Netflix”, expect things to be different. We are at the beginning of a similar revolution in investment research distribution, which is little appreciated yet.
We are a rapidly growing, innovative corporate research & consultancy business, based in London, serving the needs of both public and private companies.
Our expert team of sector analysts and market professionals collectively have over 400 years of experience. This depth of knowledge and a reputation for integrity have built trust with investors. With effective communication and precision distribution, we help companies disseminate their investment message to interested investors, as well as advise them on strategy.
Our smaller, boutique structure allows us to provide first-class customer service and to deliver a wide range of ad-hoc services for multiple clients with different needs.
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