Apple Refreshes Its Macbook Pro Lineup and Improves Upon the TV Experience; Maintain $133 FVE
Apple’s October product launch event introduced substantial upgrades to its Macbook Pro lineup, as well as new TV viewing guide app for the Apple TV box and iOS devices. Both announcements do little to immediately move the needle on our $133 fair value estimate or narrow moat rating for the company. Yet in our view, the TV and Mac demos show that Apple continues to move the ball forward on the integration of hardware and software, while innovation is hardly dead at the company.First, the big im...
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