Beiersdorf : Nouveau CEO : une inflexion stratégique devient possible. Stephan De Loecker est remplacé par Vincent Warnery
>Recommandataion relevée à Neutre vs Sous-performance - L’annonce du départ de Stephan De Loecker en tant que CEO rend possible une inflexion de la stratégie. Le plan CARE+ était peu convaincant, non pas parce qu’il était fondé sur une relance de la croissance en passant par un reset de marges, mais surtout parce qu’il ne s’orientait pas vers une construction de portefeuille plus diversifié de marques sur un territoire stratégique défini. Or depuis 5 ans, c’est la clé...Beiersdorf manufactures and distributes consumer goods. Co. operates in two business segments: consumer, which is Co.'s main business that focuses on the skin and body care markets, with products including NIVEA's Deodorant Invisible for Black & White, NIVEA Deodorant Stress Protect, NIVEA In-Shower Body Lotion, NIVEA Cellular Anti-Age face care, and Eucerin's VOLUME-FILLER; and tesa, which develops, produces, and markets self-adhesive products and system solutions for industry, craft businesses, and consumers. In the electrical industry, the tesa business segment's adhesive systems are used in mobile devices such as smartphones, tablet personal computers, and MP3 players.
Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.
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