Report
Andreas Riemann

Hugo Boss : Roadshow feedback – Cautious 2023 outlook accounts for macro uncertainty

>Re-branding story is not over yet - Last week, we were on a road show with Hugo Boss in North America. From the meetings we take away that: 1/ The re-branding of BOSS and HUGO should allow for further growth in sales and profits in the coming years. Given that they are already close to the 2025 top-line target of € 4bn they may provide an update related to that later this year. 2/ The FY 2023 outlook is conservative as the management wants to account for macro unc...
Underlying
HUGO BOSS AG

HUGO BOSS Group is engaged in the global apparel market. The Group, which is based in Metzingen Germany employs almost 12,500 people, generated annual sales of EUR 2.4 billion in fiscal year 2013 and is an apparel manufacturer. The Group focuses on developing and marketing high-end women's and men's fashion and accessories. With its brand including the BOSS core brand, the lines BOSS Orange, BOSS Green and the progressive brand HUGO, Co. targets different, consumer groups. The brands consists of modern business wear, evening wear and sportswear, shoes and leather accessories as well as licensed fragrances, eyewear, watches, children's fashion, home textiles and mobile accessories.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Andreas Riemann

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