JCDecaux : Solid advertising momentum, upgrade to our estimates. Outperform rating confirmed
>Outperform rating confirmed - JCDecaux’s Q1 sales, reported yesterday evening, beat our expectations, with organic growth of 11% vs our forecast of 9.5% and the group’s guidance of 9%. The start of the year is thus solid and very robust, although the situation in China remains lacklustre. The group did not hold a conference call but its organic growth guidance is 12% for Q2, while we forecast 9.5% and the consensus around 9%. Note the fairly tough comps in Q2, with +...JC Decaux specializes in outdoor advertising. Co.'s business mainly consists of the sale of advertising space for these activities: Street Furniture, Transport Advertising and Billboard. The Street Furniture segment covers the advertising agreements relating to public property entered into with cities and local authorities. It also includes advertising in shopping centers, renting of street furniture, sale and rental of equipment, cleaning and maintenance. The Transport Advertising segment covers advertising in airports, subways, buses, tramways and trains. The Billboard segment covers advertising on private property and neon-type activity.
Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.
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