JCDecaux : Une situation très difficile mais qui va assainir le marché de l’outdoor
>Une année 2020 « terrible » mais qui va assainir le marché - Nous faisons un point sur les perspectives de JCDecaux pour 2020. Évidemment au regard des mesures de confinement qui se multiplient dans le monde, le CA devrait fortement baisser au T1 mais surtout s’effondrer au T2. Le groupe est très exposé au marché européen (51% de CA). Certes la tendance en Chine devrait progressivement s’améliorer, sans toutefois compenser la très forte baisse en Europe. Nous tablons...JC Decaux specializes in outdoor advertising. Co.'s business mainly consists of the sale of advertising space for these activities: Street Furniture, Transport Advertising and Billboard. The Street Furniture segment covers the advertising agreements relating to public property entered into with cities and local authorities. It also includes advertising in shopping centers, renting of street furniture, sale and rental of equipment, cleaning and maintenance. The Transport Advertising segment covers advertising in airports, subways, buses, tramways and trains. The Billboard segment covers advertising on private property and neon-type activity.
Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.
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