Laurent-Perrier : After a year of transition, the challenge is an upturn in volumes
>Better resilience from Laurent Perrier in the UK - At end-March over 12 months rolling, the champagne market was stable (-0.2%) at 306m bottles. Volumes at champagne houses were down by around -1% whilst Moêt Hennessy (LVMH), the leader, posted an increase of +3.4%. The decline in volumes was more marked for the Laurent Perrier group (-3.9%) due to its choice to discontinue certain unprofitable volumes as part of its value policy.In the UK, which represents the...Laurent-Perrier is a holding company. Through its subsidiaries, Co. is engaged in the production and distribution of champagne. Its products are sold through four main brands, which are Laurent-Perrier, Salon, Delamotte and Champagne de Castellane. Co.'s vineyards are held either directly by Co. or jointly with other growers through various real-estate companies. Co. organizes its business activities under three different types of legal entities: Champagne houses, Distribution subsidiaries, and Vineyards. For most of its export markets, Co.'s products are sold through specialized distribution networks such as cafes, hotels and restaurants, wine merchants and direct sales.
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