M6 : Sale of the Girondins de Bordeaux for € 100m, how will the proceeds be reinvested in the future?
>Sale of the Girondins de Bordeaux football club - M6 announced on Friday that it is in exclusive talks to sell the Girondins de Bordeaux football club to US investment firm General American Capital Partners (GACP). The press release does not give any financial information but press reports mention a sale price of € 100m (vs € 70m in our SOP). This sale is good news as it will eliminate a source of losses at M6 (-€ 8m expected in 2018) and allow it to invest in progra...Co. is engaged in the media industry, primarily television edition & broadcasting. Co.'s operations can be divided into three segments. In the Free-to-Air segment, Co. operates a Free-to-Air terrestrial TV network, financed exclusively by advertising. In the Digital TV segment, Co. broadcasts many digital channels. In the Diversification & audiovisual rights segment, Co. purchases audiovisual rights. Co. is also engaged in distance-selling business, allows viewers to play an active role in the unfolding of programs proposed to them, develops mobile phone content; publishes a family of websites, organizes events & shows, & manages football Club des Girondins de Bordeaux.
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